Ed Keating's Linkedin Analytics

✔Product Management Executive ✔ Leader ✔ Technologist My name is Ed Keating & I enjoy working with motivated teams to build indispensable solutions for customers. My mission is to work with companies that have a market based approach to building products. You need to know who your customers are and what their pain points are in order to devise the right solutions. This market-back approach empowers teams to speak for the customer with real insight, not just yesterday’s anecdote. To be successful you need to get out of your cubicle and go into your marketplace. Visit customers in their offices, go to trade shows, conferences and local events. You’ll meet great people and make connections that will improve your insights, products and market perspective. Injecting customer DNA into your business does great things and that is what my teams do as they build products. This is married to a six part product development process that ensures that these efforts meet the workflows of professionals. It is hard to own a share of someone’s day if you have no idea what they do. My roles have included general management, as well as marketing and product management. I have a strong background in technology and have built electronic information products for most of my career. If you are interested in talking about this approach give me a call: ✆ 860-575-3865 EST Learn more about my perspectives: ☛ http://edcontented.blogspot.com/ ☛ @ekeating