Eithiriel DeMeré ♡ AI, Research, Innovation, Community ♡'s Linkedin Analytics

As seen in — BBC World Service, Public Broadcast Service, Venture Beat, Forbes, The Next Web, Yale University Press, Venture Beat, Inc. Mashable, Mattermark, and Model View Culture — among other media. B2B SaaS Go-to-Market Product Marketer. A kind of tired label that doesn't do justice to my passion, however. I apply my background in academic research methods to market research. I am a WORD NERD relentless about establishing language-market fit. I love people, so I am immersed in community-led growth. And finally, I conduct experiments and INNOVATE. + I LOVE growth ops, integrations, and optimizing: workflows, communication, transparency. NO SILOS. I have 25+ years of exp. in digital marketing, 15+ years of exp. in product marketing / GTM, 15+ years of exp. in SaaS, 25+ years of exp. in community. All companies at all stages are always going to market. And going to market means having an evolving game plan for reaching and serving the right customers in the right markets, through the right channels, with the right products, and the right value proposition. The goal of such a game plan to create a powerful customer experience that will: • Attract, win, and retain the most desirable customers • While driving high sales and market share growth, • At the lowest possible cost. Freedman nailed it. Areas of expertise gained over the years, working with hundreds of clients: • AI • Business models & testing business ideas • Community management (I have been a community manager for Product Hunt, Growth Hackers, HubSpot, Moz, SaazSegment, Hotjar, Zest.is, etc.) • Competitive analysis • Community-led growth • Consulting • Copywriting • Cross-functional team leadership • Customer development • Customer experience (CX) • Customer success • Discovery & validation experiments • Go-to-market strategy • Growth marketing / "Growth hacking" • Language-market fit • Lead generation • Market research • Minimum viable products (MVPs) • Positioning & messaging • Problem-solution fit • Product Hunt launches • Product launches (pre-launch, launch, and post-launch) • Product management • Product marketing • Product-led growth (PLG) • Product-market fit • Quantitative data • Qualitative data • SaaS metrics • Search engine optimization (off-page & on-page SEO, analytics, etc.) • Social media marketing • Strategic partnerships • Team alignment • Value proposition design • Voice of the customer • Web3 / Web 3.0 Let's share a virtual coffee! ☕💕