Freelance, Self Employment

— Created lots of content (100+ issues per year) for digital and IT companies: landing pages, publications for media and blogs, HR materials, etc.
— Managed distribution for case studies, pillar pages, PR materials. Best results: 10+ qualified leads in a day after case study publication, pillar page with more than 20K pageviews per year.
— Developed content strategies (for 6-12 months) and tactical content marketing plans (for 1-3 months), performed their implementation, hired and trained necessary personnel.
— Organised working processes and managed teams of 3-7 freelance authors.
— Initiated and managed agency certification in web analytics (official status from Yandex).

Content Marketer / Strategist / Editor

— Wrote 500+ commercial texts and landing pages by myself for different business branches (from construction to IT and management).
— Managed a team of 5-7 content writers. Managed both small and big projects  ($30,000+ budget for SEO content) as a content team lead and editor.
— Managed multiple projects at the same time.
— Created an info site for women with partners and developed it to 10,000+ visits per day from organic search. Managed the project as an editor-in-chief.
— Worked with WP, Joomla, MODx, and other CMSs.

Copywriter / Content Manager / SEO specialist

Академия Webcom

— Systematized experience and created courses "Copywriting, editorial work, content marketing" (700+ students for 5 years).
— As a speaker participated in lots of educational events (live and online) and conferences (600+ live attendants and 1500+ online — the biggest one).
— Created 5+ corporate educational programs.
— Organised my own independent courses on Content Marketing, SMM, Practical Copywriting.
— Participated as a speaker in educational programs organized by UNDP. 
— Created programs on SMM and Content Marketing for non-governmental organizations and public initiatives (La Strada Belarus, The International Association of Lions Clubs in Belarus).

Marketing Speaker

Belarusian State University

— Developed entire university course "Web projects management" from zero: learning plans, lectures, and presentations.
— Created materials and managed 100+ live lectures and seminars for 2 years.
— Curated students’ graduation projects as a scientific coordinator.

Part-time Lecturer

Proficient digital and content marketer with 13 years of experience in copywriting, content management and strategy development for digital agencies and tech companies. 

Certified Google Analytics and Ads specialist. 
Certified Hubspot Content Marketing, Inbound and SEO specialist. 
Senior Lecturer and Speaker at educational events.

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