Edson Ferrao's Linkedin Analytics

With over 19 years of marketing experience in various industries and domains, I am a passionate and innovative leader who thrives in growth marketing and leverages business results. As a Partner and Head of Marketing at AgTreino, I shape the strategy and spearhead key initiatives to propel the company towards traction and scalability, ultimately preparing it for investment opportunities. My core competencies include global brand building, product marketing, business development, media performance, content strategy, and leadership of high-performance teams. Some of my notable achievements include creating and launching the new global brand for RD Station, a leading marketing and sales platform in Latam, increasing media value by 120% and digital revenue by 30% at Grupo Abril, a Brazilian media company, and securing content partnerships with tech networks and platforms that guaranteed more than 6MM BRL as minimum yearly revenue. I am also a speaker, lecturer, and startup mentor, sharing my insights and expertise on topics such as marketing strategy, digital marketing, innovation, growth, and business development.