Global Women in VC

Member

Techstars

Returning mentor for annual cohorts of Techstars startup teams in support of Mentor Madness sessions, providing feedback, best practices on communication, media outreach, relationship-building with journalists, messaging, branding and more.

Mentor at Mentor Madness

Earlybird Venture Capital

Leading communication activities at Earlybird: advancing brand awareness across the platform – shaping storytelling for the firm and portfolio, guiding marketing initiatives, building media relationships, ensuring corporate identity, managing press, website and all social channels. Also actively supporting Earlybird's Vision Lab program and press opportunities for new portfolio companies, especially as they join the #EBVCgang.

VP Communications

Earlybird is a venture capital investor focused on European technology companies. Founded in 1997, Earlybird is a pan-European VC investor backing tech-enabled companies and investing in their growth and development. Funds include Earlybird, Earlybird Health, and Growth Opportunities.

Marketing & Public Relations Manager

VC Platform Global Community

Medium

I document Berlin's evolving ecosystem on Medium.com: https://medium.com/@elisheva.marcus
I write posts for publications including Hacker Noon, The Startup, Code Like A Girl, FemGems, ChatBots Life, M100, AdaHealth, and Next Big Thing. 

While interviewing founders and CEOs and covering rising star startups, I tackle topics of digital health, entrepreneurship, and diversity. By sharing key insights from innovators around the world, but particularly in the German capital, I promote startup visibility and inclusion. 

With a passion for storytelling, I blend writing, photography, and social media to craft engaging content to amplify key messages, track emerging trends, and advance industry collaboration.

Have a cool story, a great business, or a fascinating online event to cover? Just reach out.

If you decide to send me a connection request and we have not yet met, kindly send me a 1-liner about why you would like to connect so that I grasp the context. :) Thanks!

Communications Specialist

FemGems

FemGems is a platform creating access to the empowering mindset and journeys of inspiring self-made women. FemGems celebrates rising female founders from all over the world and creates access to their mindset, experience, and knowledge. Learn more here:  https://www.femgems.club/

I contribute articles to the FemGems blog highlighting knowledge from the FemGems.

Content Writer | FemGems Blog

Next Big Thing AG

I created content to support the growth of NBT ventures who leverage new technology across industries. I positioned the ventures through blog posts, PR material, newsletters, pitch decks, job descriptions, product & service information, and social media. Through writing, I supported thought leadership from the team across platforms. I managed the publication process and tools, setting the editorial calendar, and refining contributions from colleagues and freelancers. I also supported the new venture community and NBT's overall ecosystem by funneling in new network opportunities for press, panel participation and other events.

Senior Content & Community Manager

Next Big Thing AG (NBT) is a Berlin-based company builder offering a complete framework for the acceleration of IoT & blockchain ventures. At NBT, investors, business architects, entrepreneurs, and IoT experts form a unique IoT-ecosystem. 

By building new ventures, NBT promotes digital transformation and supports IoT- and blockchain-driven innovation for startups and companies in Europe. NBT has successfully launched numerous ventures while developing a tech stack in blockchain and secure hardware.

As Senior Content Manager, I supported NBT in marketing & communications to convey their approach to company-building, develop material on IoT and blockchain technologies, and collaborate with NBT ventures to tell their stories.

Senior Content Manager

Bayer Business Services

•  Managed social media channels (Twitter, Facebook, Meetup) for Bayer's Grants4Apps program
• Scouted and documented digital health events, building connections across the Berlin network

Marketing and Communications Contractor

Ada Health

• Spearheaded blog relaunch to promote company visibility and advance digital health impact
• Wrote fresh content to highlight product developments and showcase company talent
• Reported on eHealth and mHealth industry trends and forecasts
• Coordinated corporate calendar of events (conferences, keynote speaker engagements) 
• Supported internal and external communications strategy
• Provided clear, user-friendly language for fast-growing health companion app

Senior Communications Editor

• Created guidelines for patient-friendly language in health companion app
• Translated complex medical jargon into meaningful language for app users
• Proofed accurate app copy, ensuring consistency across content
• Brought a customer-centered approach, defining desired voice & tone of app
• Collaborated with researchers, developers, and physicians to solve linguistic issues
• Wrote engaging patient-friendly questions regarding medical conditions
• Wordsmithed medical content to give users practical information
• Synched with developers to integrate patient-friendly content into backend of app

Senior Medical Writer

Pearson Education

• Drove scientific art programs beyond print to include digital animations and simulations 
• Developed, storyboarded, and edited content in biology, microbiology, anatomy & physiology
• Earned trust of established professors to art direct their top-selling higher education textbooks
• Talent scouted top scientific art and animation studios to deliver accuracy and cost-savings
• Art directed award-winning chemistry simulations, microbiology animations, and nutrition tools
• Managed high-volume art programs for first edition and best-selling science textbooks

Senior Art Development Editor

VP Communications at Earlybird Venture Capital

I shape marketing, educational, and social content to promote innovation. 

From established scientific publishers to growing startups, company builders, and impactful VCs, I serve as a content developer, communications specialist, editor, and networker - tailoring stories to reach target audiences & convey core values.  

With an eye for detail and a brush for the big picture, I deliver creative solutions, effective project management, and a global mindset from living in Argentina, Canada, Israel, the U.S. & Germany.

Taplio

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