Emily Gravel's Linkedin Analytics

With a foundation in Marketing Operations, my approach to marketing is centered on creating intentional conversations with customers through scaled internal processes. From large companies to startups, I've continually scaled processes through technology, enabling Marketing teams to utilize technology as PART of their strategy instead of an afterthought. • What I Bring to the Table •  Growth-Focused Mindset - Ability to identify, analyze, and capitalize on market opportunities and emerging trends to drive strategic growth and competitive advantage. Expertise in Marketing Technology - Proven ability to evaluate, implement, and optimize marketing technology stacks, driving efficiency through data segmentation, lead scoring, and personalization strategies. Data-Driven Decision Making - Skilled in leveraging data analytics and customer insights to inform campaign strategy, optimize performance, and maximize ROI across multiple digital channels. Omnichannel Strategy Development - Strong track record of crafting and executing integrated marketing strategies that align with business goals, ensuring cohesive messaging and engagement across all customer touchpoints. Process Optimization - Focused on streamlining workflows, improving operational efficiency, and reducing time-to-market by developing and implementing standardized processes and automation solutions. Leadership and Team Empowerment - Committed to fostering a collaborative and inclusive environment that nurtures talent, encourages innovation, and empowers team members to excel and grow professionally.