Emily McMahon's Linkedin Analytics

Visionary Marketing Leader 🖋️ From Aspirations to Achievement Dreamt of being a writer, inspiring growth and development. Balanced full-time work with college, forging resilience and determination. Transitioned into marketing, driven by a passion for data-driven strategies and innovative campaigns. 📈 Professional Evolution Grew expertise through continuous learning and feedback. Mastered data analysis and KPI creation, tackling complex marketing challenges. Achieved a 70% reduction in PPC spend through complex data analysis at StorQuest and led a notable influencer campaign with Tony Hawk. 💼 Career Highlights 8+ years of progressive marketing leadership in omnichannel marketing, CRM segmentation, and consumer strategy within both B2B and B2C environments. Deep care in leading and coaching high-performance marketing teams that directly contribute to revenue growth while maintaining 100% team retention. Track record of taking multiple business verticals and product lines to market with a core focus on increased lead flow (by 30% on average) and sales conversion, driving a 20% YOY revenue growth career average. Well-versed in unifying marketing strategies using omnichannel marketing, lifecycle email marketing, and field marketing programs to drive customer retention, market presence, and increased sales. 🌐 Current Focus Actively seeking a Head of Marketing role to leverage my extensive experience in leading transformative marketing strategies for business growth. 🌟 Mentorship and Leadership Mentored marketing professionals, achieving a 100% satisfaction rating. Enhanced their career growth and skill development, fostering professional advancement. 🛠️ Skills and Expertise Specialized in SEO, PPC, CRM segmentation, omnichannel, and email marketing. Proven track record in B2B and B2C marketing, adaptable across industries including self-storage, third-party management, multi-family, CPG, D2C, and B2B. 💡 Personal Philosophy and Distinctiveness Adheres to the principle of "Always be kind." Known for a relentless pursuit of the perfect marketing mix, underpinned by data-driven decision-making. 🎓 Educational Background Bachelor’s in Business, minor in Marketing, University of Phoenix. Enhanced by leadership courses and Crucial Conversations Training. 🎯 Career Goals and Invitation Aiming for a Head of Marketing role to make a significant, long-term impact. Open to opportunities and connections. Inbox me to explore collaborative growth!