Clari

Recipient of FY25 CMO, Top Product Marketing Performer, and Cross Functional Collaborator awards.

Owned the post-acquisition marketing strategy for Clari’s sales engagement solution, driving positioning and shaping the roadmap with insights from customers and analysts.

Supported six- and seven-figure ARR enterprise deals as the PMM partner to frontline sales, delivering the insights and tools needed to win.

Mentored junior team members to take action and advocate for customer needs, building a more confident and effective team.

Lead Product Marketing Manager

Rattle

Built foundational processes for product launches, competitive intelligence, and enablement as Rattle’s founding product marketing manager.

Repositioned Rattle as a leader in Process Automation for Revenue teams, driving the company’s first million-dollar quarter and establishing a brand-new category.

Led release communications and user engagement efforts, creating in-app messaging and video tutorials that increased adoption of Rattle’s AI-powered solutions.

Sr. Product Marketing Manager

Clearbit

Rebuilt the product marketing function after a two-year gap, creating foundational processes for product launches, feedback loops, and cross-functional collaboration.

Partnered with Ops and Growth to re-segment Clearbit’s customer base, uncovering opportunities to move upmarket into mid-market and enterprise sectors.

Drove product-led growth by scaling user acquisition for free tools, doubling signups in successive quarters through collaboration with the Growth team.

Senior Product Marketing Manager (RIF)

data.world

Built strategic relationships with key SIs like Snowflake and Databricks, aligning with data and analytics leaders to expand influence.

Drove co-selling campaigns by creating educational materials that enhanced collaboration and accelerated joint sales.

Evangelized data.world’s offerings through co-hosted webinars and speaking engagements, amplifying partner impact and market presence.

Senior Partner Marketing Manager

Launched data.world’s knowledge-graph-powered data lineage at the Gartner Data and Analytics Conference, reigniting 70% of closed-lost opportunities from H1.

Standardized six core sales plays, providing GTM teams with detailed materials and customer journey maps to drive consistency and effectiveness.

Led enablement efforts by coordinating technical training with EPD and creating all supporting content for GTM teams.

Senior Product Marketing Manager

Redefined technical buyer personas like data engineers and architects to align messaging with strategic goals.

Analyzed competitor offerings to shape product strategy and craft targeted campaigns that stood out.

Positioned data.world as a thought leader in the Modern Data Stack and data mesh through compelling content and storytelling.

Product Marketing Manager

Kollective Technology

Launched the industry’s first self-serve ECDN free trial, generating 75% of new leads and doubling net-new revenue.

Key partner in beta testing and launch of the Kollective IQ network analytics dashboard, enhancing product adoption.

Drove 90% of referrals by creating key assets for Kollective’s Microsoft partnership.

Targeted the CIO persona with a custom research project on post-pandemic technology needs of Global 2000 companies, shaping messaging and outreach strategies.

Drove inbound marketing campaigns to increase brand visibility and attract high-value leads.

Led corporate communications and media strategy, amplifying Kollective’s presence in the market.

Content Marketing Manager

Built G5’s inbound marketing strategy by introducing new content channels to engage target audiences.

Developed industry-specific reports with the advanced analytics team, solidifying G5’s leadership in AdTech for commercial real estate.

Partnered with Creative to establish new brand guidelines and trained internal teams to ensure consistent use.

Content Marketing Manager | Corporate Marketing

Managed a team of 8 internal and 16 freelance writers, ensuring content quality and alignment with brand goals.

Drove revenue growth for Creative Services, scaling quarterly revenue from $75k to over $1M in just one year.

Served as a subject matter expert on content creation for B2C and B2B audiences, supporting Sales and Success with pitches and project planning.

Content Strategy Manager | Creative Services

Launched training programs and implemented best practices to boost team productivity and content quality.

Streamlined onboarding and project management, improving efficiency and ensuring timely delivery across projects.

Optimized project and resource planning to successfully manage complex initiatives at G5.

Lead Writer | Creative Services

Sr. Product Marketer at Rattle 🦖🚀

I’m a product marketer who gets sh*t done. Over the past 10 years in SaaS, I’ve marketed to companies of all sizes—from SMBs to the Global 2000—creating messaging and positioning that actually resonates. Partnering with Product and GTM teams, I dig into what buyers need, where they’re stuck, and how they make decisions. Then I turn those insights into launches that land, sales tools that sell, and customer marketing strategies that drive growth.

Want to know more? View my full portfolio and see my work at: emilypick.work

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