Emily Smith's Linkedin Analytics

I’m a tech entrepreneur, founder of Side Nerd Apps, where I build simple, intuitive software to empower small to midsize buisiness to do big things. With a background in analytics and marketing technology, I’ve consulted for companies like IBM and Synchrony, helping them optimize their strategies and implement cutting-edge data and messaging solutions. Inspired by my hands-on volunteer work and a passion for social impact, I created Ither in 2023, a text message-based volunteer tracking system designed for people who hate technology. Because the same patent-pending technology can be applied to a diverse range of buisiness problems, Ither became the pioneer product by Side Nerd Apps. Side Nerd Apps has built products and integrations for B2B, B2B2B, and B2B2C use cases such as employee engagement, symptom tracking, and lead collection and enrichment. At Side Nerd Apps, I combine technical expertise with a commitment to serving mission-driven organizations. I’m passionate about making technology accessible, both to end-users those who have been historically sidelined by complex user experience, and buisinesses for whom custom software (including cutting edge AI) is unaffordable. Let’s connect if you share a vision for using tech to make a difference!