🗓️ Emma Westley's Linkedin Analytics

I lead the Marketing team at DCX, where we're on a mission to redefine the meaning of outsourcing! With over 20 years' experience in the industry, I'm passionate about building achievable and scalable marketing and GTM strategies. At DCX, I work closely with the Sales, CX, TA, Culture, PMO and Finance teams to put in place marketing strategies and processes that support the amazing growth trajectory that our company is on. My dedicated and awesome team are responsible for an end-to-end marketing engine encompassing everything from events, to lead gen campaigns, to social media, and much more! My 20-year career has spanned global corporates, fast-moving agencies, and hyper-growth start-ups, giving me a unique perspective on GTM specialisms including: 1️⃣ B2B GTM Strategy 2️⃣ Brand Awareness, Demand & Lead Generation 3️⃣ Marketing & Sales Alignment 4️⃣ MarTech Stacks, Automation & Processes 5️⃣ Campaign Planning, Management & Execution 6️⃣ Positioning, Target Audience & Value Proposition Optimisation 7️⃣ Marketing Mentorship, Budget & Team Management