Eri Panselina's Linkedin Analytics

Eri combines a unique blend of public relations in the tech industry with extensive journalism experience to craft strategic storytelling and build impactful media relationships. With 6 years of experience in PR driving global communications for a SaaS company, she specializes in the US, UK, and Greek markets. Her expertise encompasses media relations, brand campaigns, and social media strategy. Her 13+ years as a journalist for leading Greek political and financial publications (Ethnos Daily & Sunday, ethnos.gr, Imerissia, News247 radio) have equipped her with deep insights into global affairs and media dynamics. Eri has developed a vast media network, enhancing her ability to connect with key stakeholders. Having worked for 13+ years as a newspaper journalist, Εri has interviewed personalities who have driven social, political and technological change around the world. She has sat across from the likes of Mahatma's grandson Arun Gandhi, British primatologist Dr. Jane Goodall, US billionaire JP Dejoria, as well as innovators in the Big Tech scene from Google (Steve Vranakis), Microsoft (Saqib Shaikh) and Tesla (Kostis Laskaris) to name a few. She has created award-winning newspaper infographics and has also coordinated several tech/fintech panels in conferences in Greece. Her passion for tech innovation led her to start reporting regularly on disruptive technologies and in 2019 to join Epignosis, a Greek-owned scale-up with a global expansion in the multi-billion dollar eLearning industry. There she built the PR function from the ground up and today Eri is responsible for the company's Communications, Public Relations, and Social Media. Her PR role is a mix of media outreach and managing PR agencies focusing on the US, UK and Greek markets. In 2023, fueled by her passion for travel and leveraging her background in journalism and videography, she launched "Eri who travels", her travel blog on TikTok. Through engaging content and storytelling, she has built a 40K-strong travel community on social media giving her strong insights into social media campaigns and audience engagement. Eri speaks five languages and has a mixed academic background, having obtained a BA in Marketing & Communication at Athens University of Economics and Business and a BA in History & Archaeology at Athens School of Philosophy.