Mercanto (previously "Miferia")

Head of Engineering

Jüsto

I was fortunate enough to have the chance to learn from this experience, making quite a few mistakes and maybe a couple of things right.

- Established software development standards and good practices for the engineering team to improve productivity and ensure the best possible technology in place to support the business.
- Defined the metrics required to assess engineering teams' performance against the standards required
- Overseeing multiple projects, assigning and balancing workloads to engineering teams
- Defined multiple strategies to re-organize the whole engineering team several times, adapting and looking to ensure to deliver on our business goals. (since day 1)
- Evaluated the challenges faced by the engineering teams and take action to mitigate risks
- Worked with HR on candidate selection conducting technical interviews and filters

As part of the engineering team, I was leading the mobile team, focused on mobile applications for customers, and a cross-functional team responsible for developing technology for the warehouses.

- Built a world-class team, ensuring smooth communication inside and outside the team, fostering the design of high-quality software, to maximize the value that the team could offer to the company
- First contact point for the mobile team to the management, engineering teams, and all other departments 
- Sprint planning with the business management, being the contact for task estimation, technical feasibility, and helping the prioritization
- Managed the implementation of new features and iterations to improve Jüsto applications for customers with the mobile team
- Managed the implementation of new features and iterations to improve Jüsto operation inside warehouses with a cross-platform feature team (private in-house app and software)
- Conducted 1:1 with team members, hiring, and onboarding new candidates, managing people-facing tasks
- Other tasks include bug fixing, implementing automated tests, code reviews

Head of Mobile

As part of the founder technology team at Jüsto, I was involved in the whole steps and processes of the platform development.

- Developed the first versions of the Jüsto Web for staff and customers
- Designed the architecture and implemented the mobile applications for Android and iOS for Jüsto customers
- Designed the architecture and implementation for picking and dispatcher orders
- Further responsibilities included, building the first technical team in Mexico City, managing technical initiatives, and designing the first digital super-market product in warehouses and for customers

We released the platform in 2019, and Jüsto has raised more than 244M since launching.

Engineering Manager

Segundamano México

Leading a mobile and cross-functional team tasked with developing product features for all platforms Backend, Web, Android, and iOS and I was responsible for part of the technical decisions, feature implementation, and managing people-facing tasks.

Team Leader

Schibsted Media Group

Contributed to developing the architecture of Schibsted marketplaces Android Apps and Android SDKs building a platform following the best practices as high quality of code, scalability, testability, and modularized components to be reused in a lot of countries around the world.

Android Software Engineer

Developed architecture to implement internal Android SDKs and implemented strategies to teach the mobile team (android/iOS) about good practices such as clean code and testing.

Mobile Software Engineer

Contractor

Developed mobile apps for early-stage startups.

Software Developer

Thanks for stopping by! I collaborate with companies and startups to develop and scale impactful products.

Over the course of my career, I’ve taken on diverse roles such as Head of Engineering, Engineering Manager, and Software Engineer. These experiences have enriched my expertise in technology, leadership, and tackling complex challenges.

I’m deeply passionate about building innovative technology solutions, designing high-quality, efficient software systems, and assembling top-performing teams to deliver exceptional value to businesses.

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