Erika Bleiberg's Linkedin Analytics

Summary: A versatile and enthusiastic strategic communications professional, Erika is known for her keen ability to synthesize complex content into compelling and engaging messages, develop strategic plans and secure top-tier national and international media coverage across a broad range of industries. Erika is a PR generalist and has worked in numerous agencies, as well as in-house as director of media relations for the Newark Public Schools, New Jersey’s largest school district, and Montclair State University, New Jersey’s second largest higher education institution. She has designed and implemented internal and external narratives and branded content for clients in sectors ranging from travel and tourism to architecture, technology and higher education. Having straddled the editorial line throughout her career (including PBS documentaries, educational film production and content producer/editor of a pioneering hyperlocal digital news site), Erika employs broad-stroke and integrated storytelling methodologies to both generate quality target editorial placements and produce effective content. Erika brings decades of leadership and management skills to her work and applies her in-depth understanding of both the public relations and media industries to recruit and harness individual talent, build strong teams and guide agency operations. She has a proven track record of directing and coordinating diverse resources and cultivating strong and lasting relationships with media, co-workers, organizational leadership and clients to inspire their confidence through respect, understanding and results. Profile photo credit to Mike Peters: https://www.mikepeters-photography.com