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Erik Petersen

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An award winning marketing leader with global advertising, branding, business development and creative marketing experience. Integrated skills include agency account leadership, MarTech and consulting collaboration. Account leadership roles at Venables Bell & Partners, Deutsch, MullenLowe NY and Riney. Clients have included the best known brands in the world such as Audi, Sprint, Intel, Jeep, Chrysler, KIA, HP, McAfee, SKYY Vodka, GMC, Vanity Fair and Angel Soft. Led Audi team at Venables Bell & Partners that rebooted the brand in the USA, going from #8 in Consideration to #1 and more than doubling sales in a few short years. An iconic challenger brand case study that was presented on stage at Cannes. Proven track record of winning new business and growing existing accounts. Experienced leading ad agency teams of Creative Directors, Art Directors, Copywriters, Designers, Web Developers, Account Managers, Strategic Planners and Producers. Led cross functional, cross agency and partner agency collaboration for clients. Specialties: Multi channel campaigns, go-to-market strategy, automotive, enterprise tech, mobile, luxury, FMCG, client relationship management, brand marketing, brand strategy, global advertising, international markets, B2B, digital, social media, video, creative development, agile, content marketing, managing director, group account director, agency leadership, team leadership, entrepreneurial, new business, business development, 7x Super Bowl Ad campaigns.

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