Erin Shy

Watermark

CEO at Watermark

Community Brands

Managing Director, Nonprofit and Associations Division

Executive leader for sales, marketing, product marketing, product management, R&D, service delivery and customer support teams.

Executive Vice President and General Manager, Nonprofit Solutions and Event Tech

Senior Vice President Products

* Lead strategy for nonprofit, association, and government product portfolio
* Manage pricing and go-to-market strategies and execution
* Recruit and develop strategic partners to enhance the value of the portfolio and maximize distribution channels
* Launched new suite of cloud products to lead business transformation from a perpetual license model to a subscription model 
* Manage Product Management and Product Marketing teams

Vice President, Product Management & Product Marketing

Sage

Sr. Director, Product Management and Product Marketing

Directed the Professional Services department providing consulting and training services for non-profit customers utilizing Sage accounting and fundraising software systems.

Transformed department’s performance management measures and hourly output by introducing and managing to utilization metrics.  Achieved 113% of revenue target.

Managed a team of twenty professional service and administrative employees.

Director, Professional Services

Managed Customer Care, Lead Generation, Customer Account Manager and Sage Millennium sales teams for the Non-Profit division.

Achieved 120% of sales quota and recipient of the Sage Inner Circle annual award, providing corporate-wide recognition for individuals with exceptional sales performance (FY04, FY05, FY06, FY07).

Director, Business Development

Managed Millennium direct sales efforts by completing detailed proposals, lead product demonstrations, design custom implementation plans, and negotiate price and contracts with prospective clients.

Account Manager

Designed and delivered end-user training for non-profit clients utilizing Millennium software.

Trainer

Accenture

Led change management teams responsible for enterprise CRM implementations.

Consultant

* Develop and execute multi-year software portfolio strategy with proven track record of delivering revenue growth 

* Optimize organization excellence by building high-performance teams and leveraging metrics-driven change

* Sales and business development experience with focus on enterprise sales and partner development (ISV/OEM/VAR) 

* Change management and software implementation leadership, overseeing over 100 successful software implementation projects for telecommunications and nonprofit clients

* Higher Ed, Nonprofit, and Association technology focus with 20 years of experience in the field

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