Erin Trafford's Linkedin Analytics

The old media playbook is obsolete. I'm revolutionizing how organizations communicate to create real, measurable change. As an award-winning broadcaster with three National RTDNA awards and over two decades in media, I've interviewed Prime Ministers, covered dozens of elections, and transformed how organizations and brands tell their stories. Now, as CEO of Story Studio Network and Strategic Advisor to The Echo Podcast Network, I help forward-thinking associations, corporations, and media companies embrace the new rules of engagement. 🎯 PROVEN IMPACT: •Transformed communications for major brands including Giant Tiger, Home Hardware, Staples Canada •Built award-winning new media and podcast advocacy campaigns •Pioneered new approaches to digital storytelling and audience engagement for organizations in sectors such as natural resources, education, military/veterans and business My experience spans every facet of media – from anchoring, reporting and producing for Rogers, Bell, and Shaw, to revolutionizing how brands like Wayfair (US) and Hoover Canada connect with their audiences through integrated media and storytelling. I understand what works in today's landscape because I've mastered both traditional and modern media. 🎤 STRATEGIC EXPERTISE: •Modern Media Innovation •Digital-First Communications •Strategic Advocacy Development •Trust-Based Audience Building •Sustainable Content Systems The future of media isn't about broadcasting – it's about building communities that drive change. When your audience truly believes in your mission, they become your most powerful advocates. Ready to revolutionize your media approach? Let's transform how your organization communicates and creates impact in this new media landscape. Email me at erin@erintrafford.com Let’s hope on a call: https://app.acuityscheduling.com/schedule.php?owner=26073666&appointmentType=70351171 Find out more about Story Studio Network: www.storystudionetwork.com