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I am curious and care deeply about creativity, philosophy, and well-being, with a growing interest in Artificial Intelligence. I’ve worked as a health professional, a writer for a boutique research & data analysis firm, a publications coordinator for a health-ed organization, an editorial writer for a media company, and, recently, a content strategist for a B2B/B2C startup operating in a hyper-niche market. Tracy, founder of Naush Labs (the B2B/B2C startup I worked for), pretty much summed up my work values when she said, “Etashe values quality and takes her time to understand your brand to ensure that the end product is well crafted to your needs.” I’m currently focused on creating with heart and crafting content to achieve business goals. A few of my fortes include: • Telling stories. • Breaking down complex ideas into reader-friendly chunks. • Getting to the heart of things (through questions, interviews, research, and keen attention to detail). • Setting direction (either as a content marketer designing content strategies or an organizer building practical systems). I’m available for hire on a full-time or freelance basis. Here are the services I provide: • Writing: I write long-form content, connecting information in a way that creates resonance with your audience, which drives them to take action. (Articles, Ebooks, case studies, proposals, etc). • Information Design: Information is beautiful when presented well. I help you communicate your biggest ideas through visually-appealing sketchnotes, infographics, and presentation slides. • Content Strategy: I help community-centered brands develop insight-driven content strategies that move their business forward. Outside work (in its conventional sense at least), I write a weekly newsletter centered around art and being. I also write essays on social and philosophical topics, content and creativity, and technology — you’ll find some of these on www.etashelinto.com. If you’d like to work with me, like to connect, or just like to share a cup of tea, feel free to reach out here on LinkedIn.
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