Evan Lindenmayer, MBA's Linkedin Analytics

With 10+ years of experience at iconic brands including Warner Bros. Discovery, MotorTrend Group, Mattel, and leading creative agencies, I've developed expertise across the entertainment, lifestyle, toy, consumer packaged goods, and creative advertising sectors. My journey includes orchestrating captivating storytelling for Shark Week, pioneering MotorTrend's FAST product, energizing the WWE brand, and crafting prestigious NFL promotional content. I specialize in tactical integrated campaigns and brand narratives that resonate across diverse audience segments, driving awareness, engagement, and conversion. A recent campaign exceeded KPIs by 15x for viewership and 3x for distribution through strategic omni-channel, full-funnel marketing strategies that attracted 173M+ viewers and secured 15 distribution partners. I excel in guiding cross-functional collaboration across complex matrixed organizations, ensuring smooth implementation and stellar results. I thrive at the intersection of creativity and strategy, combining bold ideas with strategic execution to create impactful marketing solutions that engage target audiences while achieving business objectives. STRATEGIC FRAMEWORK I develop marketing plans aligned with KPIs, gathering tactical consumer insights on customer profiles, audience motivations, content hooks, and consumption patterns. This data shapes my global strategies for audience segmentation, brand positioning, campaign tone, launch timelines, partnerships, promotions, and creative executions. I collaborate with internal stakeholders and external partners to bring campaigns to life! LEADERSHIP PHILOSOPHY I champion team success by nurturing individual achievement and empowering team members. I build templates, processes, and workflows that boost productivity and strengthen cross-functional communication. I respond to market trends and competitive shifts through practical analysis, intellectual curiosity, and results-focused problem-solving. SIGNATURE STRENGTHS Integrated Marketing • Go-To-Market Strategy • Competitive Analysis • Cross-Functional Collaboration • Brand Management • Creative Asset Development • Consumer Insight Analysis • Market Research • Consumer Segmentation • Customer Acquisition & Retention • Social Media • Media Planning • Creative Briefs • Budget Management • Client/Vendor Relations • Stakeholder Management • Strategic Partnerships • Sales Enablement • Lead Generation • Project Management • Process Improvement • Microsoft Office Suite • Google Suite • Airtable • Asana • Keynote • Canva • ChatGPT • Tableau • Nielsen