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Helping b2b do better marketing. We strategize, reset, and execute modern GTM and demand generation growth frameworks. So far, I’ve guided over 40 B2B SaaS companies in transitioning from lead generation (MQLs) to high-performing demand generation (revenue) organizations. But this journey didn’t happen overnight… Ever felt the need for a change? After 9 years in sales, marketing, and leadership roles, I reached that point. From e-commerce to B2B to SaaS. In 2020, I left a stable job (Fortune 10) to help SaaS startups build demand and grow revenue—right as the world paused. Since then, I’ve advised growth strategies for B2B/B2C SaaS companies from seed to Series C and beyond, focusing on demand creation and capture strategies. It’s become my passion to help businesses improve marketing, drive efficiencies, and maximize revenue. Is it easy? Hell no. But is it fun? Absolutely! I can't wait to see where the next few years take me and how many more companies I can help. If interested in chatting shoot me a DM! - - - - - - - - - - - - - - - - - - - - - What 𝗿𝗲𝗮𝗹𝗹𝘆 energizes me: → Designing GTM strategies & demand gen programs. → Developing processes to enable quick onboarding. → Conducting full funnel revenue analysis for planning. → identifying solutions to maximize inbound growth. → Defining/forecasting goals and revenue targets. → Creating clarity & structure in complex environments. → Full funnel optimizations and inbound buying analysis. → Challenging the status quo to drive improved results. → Having fun and enjoying a good laugh with my team. Outside of work, I enjoy soaking up the sunshine, and sunsets, sipping bourbon, laughing until it hurts and cherishing important moments with friends and family.
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Content Inspiration, AI, scheduling, automation, analytics, CRM.
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