Gibson Voicebox

Left my 8-5 to freelance full-time, specializing in ghostwriting, copywriting, and messaging.

✅ Grew from $250/month to $10k/month in under a year
✅ Help high-ticket coaches and mentors increase conversions through powerful LinkedIn posts and content

DM me or shoot an email to evan@gibsonvoicebox.com

Ghostwriter

StorageLife

Helping people break into self-storage investing and build long-term wealth.

✅ Chat with aspiring investors to understand their goals and challenges  
✅ Break down the steps to buying, operating, and scaling a storage facility  
✅ Help people determine if StorageLife’s program is the right fit for them

Enrollment Director

Canyon Pickleball

Started Canyon Pickleball in 2023 to merge my love of the outdoors with my passion for community-driven brands.

✅ Built a mission-driven e-commerce brand that supports national parks
✅ Scaled from an idea to a business in under 6 months
✅ Leveraging social media, content, and partnerships to grow our audience

Co-Founder

The Honest Hustle - Newsletter

Started The Honest Hustle to help people explore options beyond the 8-5—whether that’s leaving for good or building something on the side.

✅ Launched a weekly newsletter sharing real, no-BS insights on entrepreneurship and side hustles
✅ Grew an engaged audience by focusing on actionable strategies, storytelling, and transparency
✅ Leveraging LinkedIn, social media, and content marketing to expand reach and spark conversations about alternative career paths

Founder

SmartScout

Freelance Copywriter

myPLCtraining.com

Enrollment Specialist

SwingVision

Claravine

Enterprise Sales Executive

Oracle

Managed key automotive accounts, including Hyundai/Kia/Genesis, Toyota/Lexus, and Volkswagen, overseeing data-driven strategies to enhance targeting, measurement, and contextual advertising.  

✅ Led day-to-day communications for third-party data, contextual solutions, and measurement insights  
✅ Worked cross-functionally to help advertisers reach the right audience in the right environment at the right time  
✅ Ran and presented buy-through-rate reports to measure campaign effectiveness and website actions for auto clients  
✅ Mentored two new team members, helping them ramp up on ODC products, goal setting, and industry best practices

Senior Account Manager - Major Accounts Activation (Oracle Advertising)

Oracle Data Cloud is using data to help advertisers reach the right audience, in the right context, and at the right time. My roles included communicating with Pinterest, Amazon, Pandora, & LinkedIn on a daily basis to leverage ODC's premier data to help advertisers build out targeted ad campaigns. They are a one-stop-shop for all things adtech (campaign activation, measurement, analytics, and context).

Consumer Platforms Account Manager - Activation (Oracle Advertising)

ChannelAdvisor

ChannelAdvisor is an all-encompassing ecommerce platform for brands and retailers alike. The platform includes a world-class marketplace expansion software to connect brands and retailers to both 3rd party and 1st party marketplaces (Amazon, eBay, Walmart, etc.). The platform also includes opportunities to manage clients digital marketing strategies and campaigns across channels like Facebook, Amazon, and Google.

E-Commerce Consultant

Corporate dropout turned freelance copywriter | Helping e-commerce, course creators, and SaaS businesses connect and sell more with their audience

I quit a $200K tech gig, built my freelance businesses to $20K/month, and never looked back.

That move taught me one thing: stories sell—especially on LinkedIn.

Now I ghostwrite those stories for high-ticket coaches, mentors, and mastermind founders who’d rather run sessions than figure out "What should I post today?" 😬

---

What I do:

✅ Done‑for‑you posts that turn “What do I write?” into booked calls
✅ Comment + DM support so prospects feel heard and book into your calendar
✅ Custom Voice Analysis: 30‑minute Zooms where I capture your tone and claims, then craft a month of content in a doc you can tweak in minutes

---

Wins so far:

✅ Grew one coach 1.8K → 5K followers in 4 months; average reach grew from 400 → 2,000 impressions per post
✅ Generated $60,000+ in revenue for one coach in 4 months
✅ Average around 20 - 40 unique profile visits per day for one coach

---

Why it works:

I spent ten years selling to a variety of avatars and personalities. 

I know how to dig for pain points and weave them into every hook, line, and post. 

Your posts will share your knowledge and experience, and your DMs will do the rest.

---

Ready to grow?

1. Grab a free post audit—DM me “AUDIT.”
2. Check out my agency - gibsonvoicebox.com
3. Or skim my Sunday no‑fluff newsletter, *The Honest Hustle*, for side‑gig tactics you can swipe today.

Building a business in public is f***ing hard.

And it never gets easier.

I left the 9-5 almost three years ago.

I have been posting on LinkedIn for half of that.

People say you get used to it.

You get comfortable putting your life on full blast.

But…

It's still nerve-racking.

Every post feels like a risk.
Every story feels too personal.
Every time I hit "post," I wonder if this one makes me look like an idiot.

But here is why I keep doing it:

Someone out there is trying to make the same move I did.

- They are stuck in a job that doesn't fit anymore.
- They are not sure if they can make it work.
- They are scared to leave.

And if I share what worked, what didn't, and where I screwed up, maybe it helps them take the leap a little faster. 🤷‍♂️

We need more people building in public.

The real s***.
The ugly.
The doubt.

Because when you see someone else doing it, you feel less alone.

And that's what keeps me posting, even when it is uncomfortable. 🫡

Evan Kuterbach

Ghostwriter for coaches | Writing content that turns attention into real conversations + booked calls | 13+ yrs in sales | Active closer | See if we’re a fit ↓

Father in a home living room cradles a newborn on a brown sectional while a white-and-brown dog sits nearby—parental leave, work-life balance, family support.

I just passed 3,000 followers. 🤯 
Here are 3,000 facts about me...

Just kidding.

Here are 5 opinions I feel strongly about:

1️⃣ The 9-5 isn't security.

It's permission to build someone else's dream until you're too tired to build your own.

2️⃣ College is the right move for some people.

But for others, it's a $100K delay in figuring out what we actually want.

3️⃣  Working 12-hour days doesn't make you successful.

It makes you replaceable.

4️⃣  Most people use LinkedIn to look successful, not be successful.

If your content doesn't help people, you're not building a brand.

You're farming dopamine.

5️⃣  The internet doesn't need more gurus.

It needs more people who've actually done the work.

I'm not anti-course. 
I'm anti-BS.

Teach from experience, not theory.

If you're new here, you'll see more content around these ideas.

Have a great Monday. 🫡

LinkedIn Ghostwriter for 7 & 8-Figure Coaches | Done-for-You Content that Drives Qualified Leads | Grow Your Audience by 600+ Per Month | Apply to work with me ↓

Scenic trail viewpoint across dense evergreens and rugged peaks before a summer storm—travel, remote work lifestyle, resilience in nature.

I was too scared to post on LinkedIn for years.

Afraid of people judging me...

Turns out nobody gave a shit. 🤣 

Because no one who is one step ahead of you will judge you for trying.

- Musicians won't judge you for learning guitar.
- Artists won't judge you for picking up a brush.
- Business owners won't judge you for starting something new.

There's this idea that everyone will judge you if you start posting on LinkedIn.

Or if you share your idea before it's perfect.

The real creators won't ever judge you.

Because we've been there too.

And anyone who does judge you?

They're just jealous they're not brave enough to try. 🤷‍♂️ 

So keep pushing.

Keep trying new things.

And don't wait until the New Year to start.

Parent at baseball game holding baby on shoulders, face covered for privacy; red TEXAS jersey; stadium crowd and field in view.

Every successful person you admire survived a season you never saw.


It's easy to scroll LinkedIn and see people's wins.

- The client testimonials. 
- The revenue screenshots. 
- The "I just hit 10K followers" posts.

^ I just did one of these yesterday. 

What you don't see...

- The times they almost gave up. 
- The months they ran out of money. 
- The fights with their spouse about going back to a stable job.

We don't see that part...at least not all the time.

But it happened. 
It's happening. 

If you're in one of those seasons right now, remember this:

This is going to be part of your story too.

Because it's part of mine. 

The part that makes the "success" actually mean something.

Casual headshot in a home office—bearded creative professional in cap and crewneck, with LED-lit shelves, plants, and branding/design books.”

I have everything I worked for.

So why does it still feel like I'm behind?

I left my job 2.5 years ago.

Built a business.

Get to be home with my daughter.

Work with people I actually like.

And I still wake up some mornings thinking I'm falling behind.

It's this weird push and pull.

Part of me feels relief because slowing down feels safer.

The other part goes: "If you're not grinding, you're losing."

Both feelings are valid. (as my therapist would say)

And they're both kind of right.

Because here's what I'm figuring out.

I'm not slowing down.

I'm building something that won't fall apart when life is chaotic.

A sprint won't protect future Evan.

But a foundation will.

My brain still thinks going hard equals safety.

But right now, safety actually looks like stable systems and space to breathe.

Not running on fumes.

I'm trying to live somewhere in the middle.

Not sitting still.

Not burning out either.

Just consistent.
Intentional.
Steady.

Some days I still feel like I'm slacking.

Most days I know I'm just being a person.

Idk.

Is this resonating with anyone else? 😅

Daycare drop-off: young child carrying a canvas tote walks along a sidewalk by a fenced playground, following an adult and another child.

"I'll do it when I have more time."

No you won't.

Because you'll never have more time than you do right now.

❌ Not after that vacation. 
❌ Not when your kid turns one. 
❌ Not when you get that promotion.

There will always be something.

A new responsibility. 

A new distraction. 

A new excuse.

The people building the lives you admire didn't wait for the perfect moment.

They made it the right moment.

So here's the real question:

Are you the kind of person who lets life happen to you?

Or do you make things happen?

Because if you let "not enough time" stop you now, where does that leave you?

A year from now. 

- Same income. 
- Same problems. 
- Same frustrations.

Is that the life you want to settle for? Maybe? 

But if it's not...

Stop waiting for more time.

It's not coming.

Parent and child sit on a wooden dock facing a calm mountain lake under low clouds—quiet moment of mentorship, work–life balance, outdoor mindfulness.

I'm not smarter than you.

I just don't quit.

Most people think successful business owners have some secret formula.

Or they're just built different.

Negative. 

This is what it is:

→ We try things that might not work 
→ We keep going when it gets hard 
→ We double down on what works 
→ We don't stop when we feel dumb

That's it.

99% of business owners aren't geniuses. 

It's just time and energy in the right direction.

Smiling dad in a cap holds a toddler in a sunny park beside a large tree; child’s face covered for privacy. Family time, work–life balance, people-first leadership.

If you wouldn't say it in real life...
Don't say it on LinkedIn. 🛑

My first copywriting mentor had a tagline:

"On a mission to de-douchify the Internet." - Alex Cattoni

It stuck with me.

Because the Internet is full of fake bull****.

And LinkedIn might be the worst offender.

Fake DMs.
Fake posts.  
Copy-paste comments. 
AI responses that sound like robots.

There's supposed to be a human behind every profile.

But it doesn't feel that way anymore.

So here's my new tagline:
"Make LinkedIn Real Again."

✅ Post like a real person with real words you would use.
✅ Comment like you're actually reading what you wrote. 
✅ Send DMs that don't sound like they came from a bot.

Movements start small right, who's with me? 

Drop a REAL comment below. 

Not "Great post!", for the love of god.

Alt text: Dark textured graphic with orange quote frame and fox icon; text reads “Make LinkedIn Real Again.” Attribution: Evan Kuterbach, Founder @ Gibson Voicebox—call for authenticity on LinkedIn, personal branding, and thought leadership.

Impressions on LinkedIn are down.

Good.

Every client I write for is seeing lower numbers.

My posts too.

But you know what hasn't changed?

- The DMs.
- The discovery calls that book from a single post.
- The connect requests from people who are my target audience.

I think the algorithm's just getting smarter. 

Showing your stuff to fewer people.

But the right people.

Which means impressions were always a garbage metric anyway.

The only thing that matters is this.

1. Are you talking to real humans?
2. Are strangers in your space hitting you up?
3. Are people asking how you can help them?

If yeah, then you're good. 

If no, your content's missing the mark.

Try something new. 

But stop refreshing your analytics (like me). 

Start looking at the actual conversations.

That's all that matters. 🫡

I took a $60K pay cut in 2017. And again in 2023.
Wanna see my full pay history since college?

2013 - Phoenix Suns: ~$37,000 
2014 - Houston Dynamo: ~$40,000 
2015 - Canon: $105,000 
2016 - Canon: $120,000 
2017 - Avisolve: ~$60,000 
2018 - ChannelAdvisor: ~$85,000 
2019 - Oracle: ~$90,000 
2020 - Oracle: ~$125,000 
2021 - Claravine: ~$180,000 
2022 - Claravine: ~$170,000 
2023 - Started my business(es): ~$65,000 
2024 - Solopreneur: ~$115,000 
2025 - Solopreneur: ~$135,000 (2 months left in 2025)

Pay isn't a straight line.

I've climbed. 
I've dropped. 
I've been stuck.

Some moves I wish I would've done differently. 

But each move happened the way it was supposed to.

Because money is a piece of the life you want.

Not the whole thing.

I left six figures twice to chase something that fit better.

Not every climb is up.

Some of the best moves look like steps back.

As long as you're stepping towards the life YOU want, it's the right move.

Bearded creative professional at a city café, wearing cap and sunglasses, tattoo sleeve and smartwatch visible, reviewing notes—casual networking/remote work vibe.

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Evan Kuterbach's Linkedin Analytics

Evan Kuterbach

Performance ScoreEvan Kuterbach's LinkedIn Performance

Evan Kuterbach's Best Posts (last 30 days)

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Evan Kuterbach

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Evan Kuterbach's LinkedIn Performance

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Evan Kuterbach's Linkedin Analytics

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