Evgeniya Schwaar's Linkedin Analytics

Evgeniya heads Brandfinity’s business administration and digital marketing and has over 10 years of experience in these fields. Her responsibilities involve co-managing the company; preparing the company’s sales and marketing plan; raising Brandfinity’s profile on social media and its overall presence; supporting client businesses in their digital marketing development; marketing automation, evaluating platforms; creating e-newsletters for Brandfinity’s subscribers; defining website architecture; managing the content for Brandfinity’s website; analyzing the performance of the company’s digital activities; helping clients define strategy and providing adept actionable plans, guides and recommendations based on auditing, market research, industry benchmarking and other analyses. A big part of her work involves developing and supporting new business ideas. In 2015, she successfully created the BeamMeHome concept with Yves-Alain Schwaar and herself developed this e-commerce project with her City-Map products. Together with Yves-Alain and Hotelconsulta, she launched Addfinity, a concept to assist restaurant owners in creating websites to raise their businesses' visibility. For Gulf Air, she created customized gifts for the airline’s corporate clients for 1 market. Her work experience also extends to advancing the digital presence of small enterprises through various digital marketing solutions. For example, she has created websites for several medical professionals to advance their digital presence. In 2020, she launched the hand-made fashion accessories website, Une-Coquette. She holds a BA (Hons) degree in marketing and pedagogy. She subsequently deepened her knowledge of digital technology and business management through a range of online study programmes. She is a creative force, eager to discover new ideas and technologies, test theories, and, ultimately, learn more. She loves a challenge both for herself and her team and understands that adversity can bring a team together to produce amazing results and drive development. She has a flair for connecting with others, prioritises a fair give-and-take approach and is at her best when organising projects. Her focus on detail in everything she undertakes ensures gratifying feedback and long-term partnerships with clients. Evgeniya is always interested in meeting new people and committing to new projects and their success!