Ivory Worldwide

Project Manager

Happily

• Led and nurtured partnerships with non-profit and social impact stakeholders, including the Clean Slate Initiative (convening for +300 attendees), Grantmakers for Girls of Color (week-long event), and Equal Rights Advocates (fundraising gala for +1100 guests), and managed creative and experiential marketing initiatives to elevate organizational impact and brand awareness.
• Oversaw and developed the Account Management team, ensuring the renewal process to retain and expand ARR. 
• Collaborated with Production, Product Development, Sales, and cross-functional teams to leverage customer data and metrics and enhance the Client Journey.

Senior Account Manager

• Led project scoping, proposal creation, client onboarding/reviews, and managing creative decks, resulting in successful launches such as the inaugural edition of True North, and the Happily for Startups program.
• Served as the primary advocate and product expert for high-value and world-class customers, maximizing value and fostering loyalty, and producing high-profile events, including CEO & LP Retreats, Summits, and others.

Account Manager

Startup Grind

Partner Success achievements:
• Revamped our Partner Membership and managed  +20 key partnerships: HubSpot, Google Cloud, Microsoft, GitHub, Mixpanel, Delighted, and others.
• Created Program Strategy, including CRM system, NPS, and Partner Dashboard (metrics, KPIs, and ROI), saving more than 15  hours per month in processes and providing operational improvements cross-functionally to exceed revenue goals.
• Served as the primary point of contact and product expert, cultivating strong relationships with customers to ensure their satisfaction and success.


Marketing and Events achievements:
• Supported the delivery of agreements for Startup Grind’s event in Silicon Valley with more than 10K attendees worldwide, including VCs and founders.
• Increased average engagement per impression rate to 1.2% in all social media channels (64.9% growth compared to 2021).
• Improved monthly net audience growth per down-trending channel to 19,685 followers (33.33% growth compared to 2021). 
• Increased click rates per channel to 17,490 (26.5% growth compared to 2021).
• Supported the delivery of large-scale virtual and in-person events, including speaker onboarding process, internal and external reports, all logistics, etc.
• Worked as a liaison for the Marketing team in gathering information and best practices as well as creating marketing materials, onboarding decks, case studies, blog posts, and social media posts for key accounts.

Partner Success, Marketing, and Events

AIESEC

Worked in the global office of AIESEC in a team of 22 people from 20 different nationalities responsible for leading AIESEC's 110+ national offices and coordinating 1000+ employees and 30.000+ local volunteers.

• Achieved 105% of the yearly revenue quota through the management of new and existing partner relationships between AIESEC and a high volume of Global Multinationals such as International SOS, Electrolux, Nokia, UCB, Adecco Group Foundation, DP World, Husqvarna Group. 
• Negotiated and closed renewals with 78% of the accounts managed.
• Coordinated Annual Hybrid and Virtual Events strategy (500-4000+ attendees), decision-making, and risk mitigation processes. 
• Co-designed Digital Marketing Campaigns, Webinars, Challenges, Panels, and other events to showcase our partnership and our client’s needs.
Implemented the CRM at the Global and Regional Offices, ensuring an effective process between us and our partners as well as focusing on better leads management and tracking.
• Worked cross-functionally with Marketing, Sales, Product, and other teams, to ensure smooth and successful execution, and optimize processes.
• Led a global account management team (13 members) in a remote work environment. Cultivated an energetic, collaborative environment to enrich peer-to-peer learning, drive revenue goal achievement, and customer-centric approach.

• Managed, nurtured, and maintained global partnerships such as UCB, Microsoft, Odoo, and Schneider Electric to drive the acquisition of international talent.
• Developed a pipeline of relevant prospective partners and referrals, including leveraging current partnerships to get to new departments.
• Executed multiple enterprise-level projects, such as a Regional Project with Microsoft across 12 European countries at different Microsoft offices.
• Pivoted the business development strategy to respond to COVID-19 to mitigate churn rate and revenue decline achieving 100% partner retention.
• Negotiated and closed 75% of renewals by establishing rapport, identifying new business opportunities, and driving best-in-class product adoption.

• Managed partners’ engagements and deliverables (UCB, Husqvarna Group, Mindvalley, Electrolux) by supporting the speakers, organizing all marketing materials, managing the social media calendar, and supporting all the necessary logistics for their participation during the whole preparation process.
• Supported vendor management, and organized all the details needed before, during, and after their engagements.
• Co-designed the Partner Experience Program including invitations, partner and speaker packets, dinners, booklets, and newsletters.

Events Manager | International Presidents Meeting 2020

• Achieved 80% of the growth of the new partners’ acquisition strategy.
• Boosted inbound strategy, capitalizing on national networks, and events participation. Planned and executed the 60th Anniversary of AIESEC in Venezuela and other events designed for public outreach and media relations.
• Responsible for budget management and tracking of each partner engagement.
• Worked with small businesses, NGOs & Companies' marketing, and brand advocacy programs, improving brand awareness and perception market-wide.
• Participated in +15 Radio Interviews and 20+ networking events to achieve customer acquisition and lead goals.

Communications, Marketing and Public Relations Manager

Defiende Venezuela

Non-governmental organization advocated for the promotion and protection of Human Rights.

• Created and executed a Human Rights project to empower Venezuelan citizens through advocacy, storytelling, and documentary photography, which included recruiting and training +25 volunteers (including journalists and advocates) and planning online and offline activities such as radio interviews and events to strengthen the campaign's outreach.

Marketing and Program Coordinator

• Managed +40 team members and volunteers.
• Increased 75% in local partnerships by redefining our local portfolio.
• Implemented, strengthened, and tracked account and community projects.

Local Operations Coordinator

👋🏼 Find me at the intersection of partnerships, project management, events, and B2B marketing!

🌎 Deeply passionate about social impact, people development, and multiculturalism. A deliberate approach to account management and great enthusiasm for meaningful relationships have driven each step of my career. 

🌎 During my +7 years of international experience, I have maintained a strong motivation and showed great skill in bringing people together to achieve common goals by acknowledging their uniqueness as strengths and developing the potential of the members of any team I lead. This quality has allowed me to build long-lasting relationships with all the people I have worked with and the organizations I have partnered with. 

🌎 Proud to have been through multiple and diverse experiences in different markets, such as Venezuela, Belgium, the United States, Russia, Dubai, and Canada, working in fields such as account management, project management, event production, talent management, and B2B marketing.

I’m always open to exploring new projects and opportunities. Feel free to reach out at fadiafrangie27@gmail.com to request my full CV or start a conversation!

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