AVEIT Pty limited

AVEIT employs a fresh outlook on "intergenerational" teams with its Mother and Daughter founders, who bring together their experiences and skills to tackle a common goal - to promote the prevention of anxiety. The unique bond and close relationship between the two directors, as a mother and daughter, provides the organization with a strong foundation and a deep understanding of the importance of family and the role it plays in supporting good mental health.

Having run successful businesses for a decade together, from Construction to Technology and the Arts. The mother and daughter duo bring a wealth of knowledge and experience to the organization, providing a unique perspective and approach to problem-solving. Their close relationship allows for open communication, trust, and collaboration, making them a dynamic and effective leadership team.

The family relationships between the two directors also reflect AVEIT's commitment to building a supportive and inclusive community. By bringing together different generations, backgrounds, and experiences, AVEIT is able to develop innovative and effective solutions to promote the prevention of anxiety!

Chief Executive Officer

FairyFrens

As Directors of FairyFrens, we have guided the company with a clear vision and unwavering commitment to fostering a more positive and compassionate online environment. From the outset, our mission has been to address the growing need for emotional intelligence and positive interactions in digital spaces, recognizing the profound impact that online behavior can have on individuals and communities.

FairyFrens was established with the goal of shaping a hopeful future within the technology sector. We are dedicated advocates of equality and anti-bullying, focusing on creating meaningful content and engaging with the blockchain community to drive social impact. Our aim is to transform the fear-based algorithms and negative culture that have historically dominated online interactions, paving the way for a more inclusive and positive digital experience for future generations.

As Directors, we have worked diligently to promote these values through our platform, inspiring and enacting change. Our dedication to fostering a kinder internet is evident in every facet of our brand, from the narratives we craft to the communities we nurture. Through FairyFrens, we strive to leave a lasting legacy of positivity and hope in the digital world.

Founder

Shore Cleaning

Shore Could Help 

Starting with little more than determination, we launched our first business, Shore Cleaning, and achieved remarkable success. We completed nearly 50 post-build cleaning projects for major Perth construction companies, including police stations, suburb redevelopments, schools, and hospitals.

At its peak, Shore Cleaning managed up to 15 employees and required us to develop innovative strategies to enhance efficiency while navigating complex on-site behavior issues. 

During this period, we experienced rapid growth and fostered a remarkable work culture, which provided Molly, then 23, with invaluable insights into the business world. Kate’s extensive knowledge and experience were instrumental in broadening our perspectives and imparting crucial lessons from the process of curating, building, and managing a thriving business.

Human Resources Director

Kennards Hire

Contracted as a building consultant to enhance customer and employee efficiency for Kennards Hire. Focused on optimizing operational processes, improving service delivery, and ensuring seamless integration of new systems to support organizational growth and client satisfaction.

Building Consultant

Yoga Alliance

As a Yoga Teacher Instructor in India, Molly led dynamic yoga classes and workshops, guiding students through various techniques and practices to enhance physical well-being and mental clarity. My role involved designing personalized yoga sessions, facilitating mindfulness practices, and fostering a supportive environment for holistic growth.

Key Contributions:

Class Instruction: Conducted engaging yoga classes for diverse groups, focusing on alignment, breathwork, and mindfulness.
Personalized Guidance: Developed tailored yoga programs to meet individual needs and goals, promoting overall health and wellness.
Holistic Approach: Integrated principles of yoga philosophy and mindfulness into sessions, enhancing participants' physical and mental well-being.

Yoga Instructor

Multiple London Boroughs

Contracted as a Communication Specialist to enhance service utilization across multiple London boroughs. Tasked with developing and implementing effective communication strategies to improve public engagement, streamline service delivery, and ensure clear, consistent messaging across various channels. Successfully facilitated collaborations between boroughs and service providers, resulting in increased service adoption and more efficient public interactions.

Communication Professional

Credit Suisse

During my tenure at Credit Suisse in London, Kate served as a SWIFT Operator, a pivotal role within the private banking division. My responsibilities included managing and processing high-value financial transactions through the SWIFT network, ensuring accuracy and compliance with industry regulations.

In this role, I navigated the complexities of private banking, working closely with high-net-worth individuals and institutional clients. I facilitated seamless cross-border transactions, streamlined communication between global financial institutions, and upheld the highest standards of security and confidentiality.

Key Achievements:

Transaction Management: Successfully processed and monitored a high volume of international transactions, maintaining precision and timeliness in a fast-paced environment.
Regulatory Compliance: Ensured adherence to financial regulations and internal policies, contributing to the bank's reputation for excellence and integrity.
Client Relationship Management: Provided exceptional service to private banking clients, addressing inquiries and resolving issues to enhance client satisfaction and trust.
My experience at Credit Suisse honed my skills in financial operations and client relations, reinforcing my ability to operate effectively in the high-stakes world of private banking. This role provided a solid foundation for my subsequent ventures, underscoring my commitment to excellence and strategic problem-solving in the financial sector.

Private Banker

Chief Executive Officers @ AVEIT | 16k+ Connections | Executive Experts/Consultants

Hello hello LinkedIn 

Our narrative stands out not only because we are co-CEOs, but also due to our unique blend of professionalism,

- Emotional Intelligence 
- Creativity and
- Intergenerational Insight 


In 2022, our journey began in the technology world where we created, bootstrapped and sold out 2 NFT collections, MysticAI and FairyFrens™. 

A authentic story written by a mother daughter duo and now we're evolving FairyFrens as a stellar brand with its rich lore, pop culture allure, official charity registration and trademark.

After 10 years and a robust, varied business past in Construction, Design, Business, AI, Non Profit Organisations and Blockchain we are passionate about our mission.

By using our intellectual property for social good through diverse strategies, we will spark  conversations and learning around EQ, AI and human development.

Our approach is not just to create but to share this magic through licensing, collaborations, and pioneering uses of IP.

𝐖𝐞'𝐯𝐞 𝐠𝐫𝐨𝐰𝐧 𝐨𝐮𝐫 𝐜𝐢𝐫𝐜𝐥𝐞 𝐧𝐨𝐭 𝐰𝐢𝐭𝐡 𝐬𝐡𝐨𝐫𝐭𝐜𝐮𝐭𝐬 but with the real magic of authentic engagement and shared passion.

If you're captivated by where technology meets emotion, and we invite you to connect with us.

The Fairies 🧚‍♀️

As the founders of The Fairies, we have embarked on a remarkable journey, fueled by the dream of spreading digital wellness and preventing anxiety among individuals of all ages. Today, that dream has taken tangible form as we expand our mission under the banner of AVEIT, a registered Health Promotion Charity.

Our mission is clear: to prevent anxiety in the world and online, fostering digital decency and overall well-being.

We are enthralled with the disruptive innovation of the tech industry, with the art and culture scene and how this can create a new paradigm shift for many industries.

Co-CEOs of AVEIT & FairyFrens™ | Building at the intersection of Robotics, AI & Human Behaviour | LinkedIn Top 1%

The future of fashion isn't about fabrics—it's about pixels.

I've been watching the digital fashion space evolve alongside our work in Web3, and the parallels are striking. Digital fashion brands like Dress X, Tribute Brand, and The Fabricant are creating virtual apparel that exists solely online—reducing the industry's environmental footprint by up to 95%.

As creators in the digital art and blockchain space, we at FairyFrens see this as validation of what we've known all along: virtual ownership and digital expression aren't just novel concepts, they're powerful solutions to real-world problems.

The fashion industry produces more waste than aviation and shipping combined. Meanwhile, a new generation is perfectly content to express themselves through pixels rather than textiles.

This isn't just a trend—it's a fundamental shift in how we think about creativity, identity, and sustainability. The metaverse isn't just coming; it's being designed, accessorized, and dressed right now.

Curious: How might these digital fashion innovations eventually intersect with blockchain verification and NFT ownership models? The possibilities for authenticated digital fashion seem limitless.

We're not just a team, we co-created our trademarked brand Fairyfrens.
Because we're a mother-daughter duo, fueled by passion, energy, and a bond so close it's *on fire*. 
Small in size, mighty in spirit. That's what sets us apart. 
Much love and enjoy your weekend
Molly and Katie 
#ai

I just published a new article that might challenge your relationship with the word 'no.'

Building FairyFrens in the Web3 space has taught me that personal boundaries aren't just self-care buzzwords—they're the invisible architecture of a fulfilled life.

In this piece, I explore the radical idea that every time you say 'no' to what drains you, you're actually saying 'yes' to your highest potential. The most surprising insight? The people who truly value you will respect your boundaries, not resent them.

The article offers practical steps to start setting boundaries, even when every instinct tells you to people-please your way through discomfort.

You are not obligated to set yourself on fire to keep others warm. (A line I wish I'd heard years ago!)

Check out the full article on our blog and let me know: What's one boundary you've set that transformed your personal or professional life? https://lnkd.in/g5hFEfKc

Been thinking about ethics in tech lately—something we're deeply committed to at FairyFrens. Just came across Salesforce being honored as one of the world's most ethical companies for the 16th consecutive year. 

What stands out is how they've woven ethics into their entire operation: 100% renewable energy globally, net-zero emissions across their value chain, and an established Responsible AI Council ensuring AI development is fair and human-centered. 

As we build in the Web3 space, I'm taking notes. Their stakeholder capitalism model balances needs of shareholders, employees, customers, communities, and the planet—a blueprint worth following.

Tech isn't just about innovation but responsibility. At FairyFrens, we're inspired by companies proving that business success and ethical practice aren't just compatible—they're complementary.

Curious: What companies do you admire for their ethical approach to business and technology?

Just published a new article exploring how something as simple as rain sounds can be transformative for our mental wellbeing and sleep quality.

In our fast-paced digital world, anxiety and sleep issues have become increasingly common. Through my work with FairyFrens and our focus on mental wellness, I've discovered that natural soundscapes—particularly rain—can significantly reduce stress hormones and create the perfect conditions for restful sleep.

What fascinates me most is how these gentle, rhythmic patterns actually trigger our body's natural relaxation response, helping quiet an overactive mind without any side effects or costs.

As someone deeply invested in finding accessible tools for emotional wellbeing, I believe these natural solutions deserve more attention in our technological age.

Have you ever used rain sounds or other natural soundscapes to help with relaxation or sleep? I'd love to hear what works for you.

Read the full article here: https://lnkd.in/gw8zQvtf https://lnkd.in/gw8zQvtf

When we founded FairyFrens at the intersection of blockchain and storytelling, I never imagined how much emotional intelligence would shape our journey.

Harvard's research confirms what we've experienced firsthand: EI isn't just some fluffy 'nice-to-have' skill—it's THE differentiator in professional success. The data is striking—once you clear the baseline IQ threshold for your field, emotional intelligence accounts for 90% of what propels people forward in their careers.

This resonates deeply with our mission. In Web3, we often get caught in the technical capabilities conversation, but our community thrives because we prioritize understanding emotional landscapes. Self-awareness isn't just psychological jargon—it's the foundation that allows us to build meaningful connections through our digital art and storytelling.

I've witnessed how quickly the amygdala hijacks our rational thinking in high-pressure situations (like minting deadlines or community management challenges). The research validates our approach: taking that walk, asking curious questions rather than making statements, and prioritizing understanding over judgment.

For those building in this space—how are you leveraging emotional intelligence in your leadership approach? Has EI been a differentiator in your professional journey?

#EmotionalIntelligence #Web3Leadership #FairyFrens

Is mental clarity a luxury we overlook in our hustle-driven lives? It’s intriguing how often we prioritize the grind over genuine self-reflection. Cognitive Behavioral Therapy (CBT) might just be the antidote we need, offering tools to transform our thoughts into more constructive patterns. 

The insights from a recent article shed light on CBT’s multifaceted benefits, from breaking cycles of negativity to enhancing emotional resilience. It’s not about fixing what's broken; it's about understanding our mental landscape. Embracing these strategies can empower us to navigate life’s challenges with a renewed mindset. 

What’s your take on mental wellness techniques? Do you believe in the power of rethinking our thought processes? Share your thoughts and let’s spark a meaningful discussion. https://lnkd.in/g_pxveDW

I've just published a new article exploring 'The Hidden Language of Trees' on the AVEIT blog! 

While working on FairyFrens and creating our fantasy worlds, I've become fascinated by how nature itself tells stories through hidden networks.

In my article, I reveal how trees aren't the silent, solitary giants we perceive them to be, but rather social beings connected through what scientists call the 'wood wide web.' Through mycorrhizal fungi networks, trees share resources, warn each other of threats, and even nurture their seedlings—a profound example of natural connection and communication.

This research beautifully aligns with our work in emotional intelligence and community building. Just as trees support one another through invisible networks, so too do humans thrive through meaningful connection.

Have you ever considered how nature's communication systems might inspire new approaches to human connection and community? I'd love to hear your thoughts on these fascinating parallels.

Read the full article here: https://lnkd.in/g9uyw9Z2 https://lnkd.in/g9uyw9Z2

I just published a new article exploring the transformative power of body scan meditation based on the latest research from 2024-2025.

As someone deeply committed to mental wellness through our work at FairyFrens, I was particularly struck by Harvard's findings that 8 weeks of regular body scans reduced amygdala activity (our brain's fear center) by 39%.

Perhaps even more fascinating? Stanford Sleep Lab discovered participants fell asleep 62% faster and experienced 43% fewer night wakings compared to other interventions.

In today's high-pressure digital landscape, these simple 5-20 minute practices offer exactly the kind of evidence-based tools we need for anxiety prevention and emotional resilience.

Have you incorporated body scanning or other mindfulness practices into your routine? What differences have you noticed in your stress levels or sleep quality?

Read the full breakdown of all 7 science-backed benefits here: https://lnkd.in/gG9s2j_q https://lnkd.in/gG9s2j_q

The future workplace isn't just about technology—it's about embracing the wisdom of five generations working side by side. 

Reading about Australia's increasingly diverse workforce composition reminded me how our own FairyFrens journey bridges generations. Molly and I (a mother-daughter team) bring different perspectives, tech fluencies, and communication styles to our Web3 brand—exactly what the article highlights as crucial for innovation.

What struck me most was how generational collaboration creates resilience. The blending of traditional knowledge with fresh perspectives mirrors what we're building in our community: different clan mentalities that strengthen our collective wisdom.

In both traditional workplaces and digital communities like ours, when we overcome age-based stereotypes, magic happens. Knowledge transfers organically. Innovation accelerates. Mental well-being improves.

Have you experienced the benefits of working across generations? Or faced challenges that needed bridging? I'd love to hear your stories.

Let's break down those generational barriers—in both physical and digital spaces. https://lnkd.in/grei9T7C

Just published a new article on the AVEIT blog examining the critical role of effective communication in today's workplace.

In our digital-first world, mastering communication across multiple platforms isn't just nice to have—it's essential for organizational success. What I find most compelling is how strong communication creates a virtuous cycle: it enhances team collaboration, builds client trust, increases productivity, and fosters a positive workplace culture where emotional intelligence can flourish.

At FairyFrens, we've seen firsthand how these principles bridge the gap between technological innovation and human connection, supporting both creative excellence and mental wellbeing in our team.

I'd love to hear from my network: What communication challenges have you encountered in our increasingly digital workplace? Which strategies have transformed your team dynamics for the better?

Read the full article here: https://lnkd.in/gU8PFj2t https://lnkd.in/gU8PFj2t

I just published a new article on our blog about what might be the most powerful anxiety prevention tool available—and it's completely free.

As we build the FairyFrens universe, mental wellness remains at the core of our mission. That's why I'm passionate about sharing science-backed strategies like this one.

The research is compelling: Just 20 minutes in nature reduces cortisol levels by up to 21.3%—a more significant drop than many clinical interventions achieve. Nature's 'soft fascination' effect allows your brain to rest while still maintaining gentle engagement, unlike the 'hard fascination' of our screens and deadlines.

This isn't just anecdotal—over 200 peer-reviewed studies confirm these benefits. Even more striking is the Danish longitudinal study showing children with daily access to green space had 55% lower risk of developing psychiatric disorders in adulthood.

How do you incorporate nature into your daily routine? Have you noticed differences in your mental clarity or stress levels after spending time outdoors? I'd love to hear your experiences.

Read the full article here: https://lnkd.in/g7dAGykJ https://lnkd.in/g7dAGykJ

Been diving into BCG's latest report on gaming industry trends and feeling both challenged and validated by what we're building at FairyFrens.

The gaming world has exploded to a $220B industry but now faces a critical inflection point — development costs are outpacing revenues, leading to studio closures and a more cautious market.

As Web3 builders creating fantasy worlds and NFTs, we're watching this shift closely. The report highlights something we've long believed: multigenerational appeal is becoming crucial. Today's retirees grew up with early consoles, while children are starting to game at age 7 (versus age 13 thirty years ago).

This intergenerational connection point is exactly where our storytelling thrives — creating worlds that bring people together across age gaps.

Equally fascinating is how AI might democratize creation. While big studios see AI as a way to make games more immersive, smaller creators like us can leverage it to lower barriers to entry and focus on what matters most: imagination and community.

As we continue developing our FairyFrens universe, these insights reinforce our approach of building meaningful digital experiences that transcend traditional boundaries. The future belongs to those who can balance technology with authentic human connection.

Curious: How are other creators in digital spaces adapting to these changing dynamics?

Just published a new article on our blog exploring the fascinating relationship between astrology and emotional intelligence!

As we build the FairyFrens universe, we're constantly exploring different frameworks that help us understand human emotion and personality. Astrology offers an intriguing lens—whether you're a passionate fire sign, an intuitive water sign, a grounded earth sign, or an intellectual air sign, these archetypes can provide valuable insights into our emotional patterns.

What I found most compelling while researching this piece is how understanding our sun and moon signs can actually enhance self-awareness and emotional regulation—key components of mental wellbeing that align perfectly with our mission at FairyFrens.

I'd love to hear your thoughts! Do you find value in astrology as a tool for self-reflection, or do you prefer other frameworks for understanding personality and emotion? Read the full article here: https://lnkd.in/g4WtD6Aa https://lnkd.in/g4WtD6Aa

We just published a new blog post on the power of taking just 10 minutes for meditation each day.

In our digital-first world, mental wellbeing often takes a backseat to productivity. Yet our research shows that a brief daily meditation practice significantly reduces cortisol levels and helps prevent anxiety—something we're deeply passionate about at FairyFrens.

What resonates most with me is how this simple practice creates a necessary pause—a moment to step away from the constant influx of digital noise and allow our minds to truly rest. This isn't just self-care; it's a strategic approach to maintaining emotional intelligence in an increasingly connected world.

How do you create mental space in your day? Have you experienced the benefits of a short meditation practice? I'd love to hear your experiences.

Read the full article here: https://lnkd.in/gwNhKHzW https://lnkd.in/gwNhKHzW

Just published a new article on our AVEIT blog about preventing anxiety through body language - a topic close to our hearts at FairyFrens where mental wellness is central to our community mission.

The research fascinates me: deliberate changes in posture and expression can lower cortisol by up to 25% and interrupt anxiety spirals before they take hold.

My favorite technique? The '30-Second Emergency Reset' - a combination of specific breathing, grounded posture, and micro-facial cues that can provide measurable anxiety reduction in under a minute. We've incorporated elements of these practices into our community wellness initiatives.

Your body and mind are in constant two-way conversation. By choosing calm-inducing body language first, you force your physiology to lead your emotions, not the other way around.

Which of these science-backed techniques would you be most likely to try? Have you experienced the powerful connection between body language and emotional wellbeing in your own life or work? https://lnkd.in/gFT-wEHD

Understanding your emotions might be more complex than you'd think, but it’s a journey worth taking. The brain, a masterful conductor, orchestrates everything from joyful laughter to tearful goodbyes. Delving into the regions of the brain reveals that each emotion we experience is meticulously crafted by specific areas working in harmony. It’s like a behind-the-scenes look at the greatest show on earth — your emotional health. 

Consider this: when confronted with a startled moment, your brain rapidly processes cues, telling you whether to laugh or scream. This intricate dance is the brain’s way of regulating emotions, guiding your reactions, and shaping your actions.

What if we took a moment to appreciate the effort our brains put into handling these feelings? Recognizing the signs of emotional dysregulation could be pivotal to maintaining our emotional balance. The beauty lies in the recognition that it’s perfectly human to struggle with emotions and seek help to regain that control.

What’s your experience with navigating emotions? Share your story and let’s unfold this discussion together. https://lnkd.in/gKt7hpww

I've just published a new article on the AVE-IT blog exploring how our bodies heal while we sleep - a topic deeply connected to our mission of fostering mental wellness.

Sleep isn't merely rest; it's an active process where our bodies perform crucial healing functions. During deep sleep stages, we experience increased cellular repair, immune system strengthening, and even brain detoxification - clearing out metabolic waste that accumulates during wakefulness.

At FairyFrens, we believe that understanding the science behind wellness empowers us to make better choices. Sleep is a foundational pillar of health, not a luxury - particularly for those navigating anxiety or stress.

Have you noticed differences in your mental clarity and emotional resilience when you prioritize quality sleep? I'd love to hear about your experiences.

Read the full article here: https://lnkd.in/gdBJZaX6 https://lnkd.in/gdBJZaX6

Tired of lying awake at 3 AM with a racing mind, even though you’re absolutely exhausted?
We’ve been there too.
That’s why our small team poured our hearts (and countless sleepless nights) into creating what thousands now call the best guided sleep meditations on YouTube.
No corporate scripts.
No fluff.
Just real, heartfelt, deeply calming guided meditations
Over 1.2 million people have fallen asleep to these sessions in the last year alone. Many say they’ve tried “everything” on YouTube… and this is the first thing that actually worked.
If you’re ready to finally get the deep, restorative sleep without melatonin, without forcing it try one tonight.
One session. Fall asleep in minutes. Wake up actually rested.
Watch here (and save it for tonight):
https://lnkd.in/gpH4mwgC 
P.S. Turn the volume low, get into bed, press play… and just let go. You deserve this.
#SleepBetter #GuidedMeditation

taplio

Katie Molly Richardson's Linkedin Analytics

Kate and Molly 🧚‍♀️

Performance ScoreKate and Molly 🧚‍♀️'s LinkedIn Performance

Kate and Molly 🧚‍♀️'s Best Posts (last 30 days)

Ready to grow your LinkedIn presence?

taplio

.css-6ytdur{background-image:linear-gradient(284deg, rgba(39, 43, 72, 1) 0%, rgba(33, 47, 183, 1) 100%);color:transparent;-webkit-background-clip:text;background-clip:text;}Katie Molly Richardson's Linkedin Analytics

Kate and Molly 🧚‍♀️

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Kate and Molly 🧚‍♀️'s LinkedIn Performance

Kate and Molly 🧚‍♀️'s Best Posts .css-1emoo84{font-size:var(--chakra-fontSizes-md);font-weight:400;color:var(--chakra-colors-gray-600);}(last 30 days)

Ready to grow your LinkedIn presence?

Katie Molly Richardson's Linkedin Analytics

Performance ScoreKate and Molly 🧚‍♀️'s LinkedIn Performance

Kate and Molly 🧚‍♀️'s Best Posts (last 30 days)