Felipe J.'s Linkedin Analytics

Driving Growth Through Data-Driven Marketing & Technology Innovations With over 18 years of experience at the intersection of marketing, technology, and data-driven strategies, I am passionate about transforming challenges into growth opportunities. I am highly skilled n developing Go-To-Market strategies, launching innovative products, and optimizing pricing frameworks to drive revenue and competitive differentiation in the fast-paced B2B SaaS and technology sectors. As a leader in Product Marketing and Pricing Strategy, I have successfully managed cross-functional projects from discovery to delivery, leveraging deep expertise in market research, product positioning, and customer segmentation. My approach combines strategic foresight with an ability to execute, ensuring impactful outcomes and rapid results. At Yalo and BLIP, I spearheaded launches of cutting-edge solutions in Conversational AI, Generative AI, and Payment Platforms, delivering significant growth across LATAM and APAC regions. I thrive in dynamic environments, working alongside agile squads and cross-functional teams to craft compelling value propositions and design sales enablement tools that empower teams to close deals faster. Key competencies include: Pricing Strategy & Revenue Optimization GTM Planning & Execution Product Life Cycle Management Competitive Intelligence & Market Analysis Demand Generation & Sales Enablement My expertise extends to utilizing advanced tools like CRM systems, CDP, and marketing automation platforms, ensuring scalability and data accuracy. An advocate for leveraging Generative AI to enhance customer experiences, I stay at the forefront of technological trends to ensure impactful business results. Driven by a growth mindset, I believe in the power of strategic planning, data analysis, and innovation to accelerate success. Let's connect if you're seeking a results-oriented leader passionate about driving innovation, growth, and impact in the tech landscape.