Freelance

Senior Consultant in Digital Strategy, E-commerce Manager and Chief Digital Officer (CDO) missions 

Industries : Luxury, Fashion, Beauty, Hospitality and Appliances

Senior Consultant - Digital Strategy

Instilla

Small and the Gang

"Small and the Gang" is a fashion ready-to-wear Brand for women, available on the brand's website. 
The concept was to create the first French fashion collaborative Brand.  

https://smallandthegang.com

Founder

YellowKorner

Omnichannel Brand Manager Zeinberg : YellowKorner's photographic laboratory   

- Propose and manage the Brand P&L on short and long term (Results : +50% on Web channel, +165% on Retail channel between 2017 and 2019)
- Define and implement the brand vision and strategy for each international market (+15 countries)
- Develop and apply the marketing and projects plans to deliver business growth in line with budgets and performance targets 
- Manage the Zeinberg team and collaborate with others teams (IT, Retail, Marketing, Logistics, C-levels and shareholders…)

Brand Manager

The Kooples

Omnichannel Projects Management (Strategic Planning, Implementation, Follow-up) :  
- Web to store (Click & Collect - worldwide, E-reservation - Europe, Return in Store, Click & Go...)
- Store to web (Digital in store, Connected Sales Assistant, E-ticket...) 
- E-Logistics (OMS, Unified Stock, Express Delivery, Next Day Delivery...)

Omnichannel Manager

Monoprix

Project Manager - MONOPRIX Homme

win-win.com

Project Manager

Strategy and Digital Senior Consultant

- Experienced consultant driving strategic excellence and digital transformation. 
- Deep understanding of the digital landscape, delivering valuable insights and innovative solutions for brand strategies and digital optimization or transformation. 
- Proven track record: +60% average growth on digital channels, on Year1

Chief Digital Officer in luxury, fashion, beauty, hospitality, and FMCG,
Founder of "Small and the Gang," a collaborative fashion brand,
Skilled in omnichannel management, P&L, international market strategies, and cross-functional collaboration. 

Let's connect to achieve your strategic goals !

🔍 Une des plus grosses erreurs que j’observe en tant que consultante en stratégie digitale… 

Les marques qui ignorent le SEO. 

C'est comme construire un magnifique hôtel au milieu du désert… sans aucun itinéraire pour y accéder. 

Le SEO est la carte qui guide les clients vers votre site. 

Sans lui, même le site le plus esthétique et le plus efficacement construit ... restera invisible. 

C'est comme avoir un magasin somptueux... mais caché dans une ruelle sombre. 

⚡Alors, on s’y met ? 
Vous souhaitez des solutions concrètes pour vos défis stratégiques ? Contactez-moi pour en discuter.

#SEO #DigitalStrategy #CommonMistake


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