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Firas Al Msaddi

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Firas Al Msaddi is the visionary founder and Chief Executive Officer of fäm Properties, Dubai's largest and most technologically advanced real estate company. With a diversified portfolio, he serves as the Executive Chairman of the fäm Group, encompassing fäm interiors, fäm real estate development management, fäm holiday homes (fam living), fäm engineered snagging and inspection, fäm media247, fäm project management, fäm property management, and fäm prop-tech (DXBinteract.com). Founding the agency at the young age of 25 in 2009, amidst the global economic crisis, Firas exhibited unwavering faith in the enduring potential of Dubai. He built the company on a foundation of integrity and the highest ethical standards, ensuring a customer-centric approach. The core philosophy of fäm Properties revolves around the belief that combining better values with cutting-edge technology yields superior outcomes. Today, fäm Properties employs over 900 skilled professionals across 23 branches and retail locations, encompassing a remarkable 65,000 sqft in key communities throughout Dubai. Managing a real estate investment portfolio valued at over AED 3 billion, primarily in Dubai, with an additional AED 300 million in Istanbul, the company consistently achieves outstanding results. Since 2012, fäm Properties has garnered acclaim as the top-performing brokerage for Dubai Property Group, a division of Dubai Holding. Achieving Platinum Agent status in 2017, the highest recognition from Emaar Properties, and being acknowledged as the highest-performing agents by Meraas, the company has secured numerous accolades from major government and private developers, as well as the esteemed Dubai Land Department. Furthermore, fäm Properties has spearheaded the launch of a pioneering government-backed prop-tech platform in exclusive collaboration with the Dubai Land Department. This platform offers transparent reports, interactive open-source data, and comprehensive statistics on the performance of Dubai's real estate market. In addition to his remarkable achievements, Firas Al Msaddi is also a renowned author. He has authored the best-selling real estate book in the region, titled "The Art of Real Estate Investment - Entry to Exit." This insightful book has been published in both English and Arabic, offering valuable guidance and expertise to aspiring real estate investors. Firas's expertise extends beyond his role as CEO, showcasing his commitment to sharing knowledge and empowering individuals in the realm of real estate investment.

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