Florina Florea, MBA's Linkedin Analytics

Currently thriving as a Senior Brand Strategist, my expertise lies in harnessing strategic insights and consumer trends to propel brand growth. At Freelancing, strategic management forms the core of my approach, leveraging a decade of experience in media strategy and planning to deliver impactful brand narratives. My tenure at GroupM as an Associate Media Director honed my competencies in CRM and editorial, where I managed investments for prominent clients and translated market trends into actionable strategies. Our team's collaborative efforts facilitated brand elevation for clients such as Abbott and Converse, underscoring my commitment to data-driven leadership and innovation in dynamic market landscapes.