Solytics Partners

- Built B2B SaaS GRC - Governance, Risk and Compliance platform for banks and financial institutions.
- Currently Scaling across US and EU market.
- Complete ownership of different aspects of product management: Product discovery, client communication, demos, PRD writing, UI UX wireframing, client use case implementation, product roadmap, go-to-market strategy, user engagement.

Product Manager

Joveo

• Directed and owned a product vertical focused on Facebook and Google programmatic advertising - business impact exceeding ~$200K at peak monthly. Used data analysis tools like MixPanel, Google Analytics, & SQL for optimizing performance and improving decision-making.
• Successfully conceptualised, validated need, delivered & scaled Facebook’s new service as a programmatic channel for the platform, enabling the product to sponsor job ads from 250 to 62500 jobs per account, reduced escalation tickets by 80%, reduced time to sponsor a job from 3 hours to 20 seconds
• Orchestrated end-to-end product discovery, conducted primary & secondary research, defined product roadmap and strategy, and wrote comprehensive PRDs for all features with user stories and high fidelity UI UX.
• Collaborated closely with cross-functional teams (business, design, marketing, tech), demonstrated leadership and team management skills to reduce the go live time, CTS and improve product adoption.
• Implemented & monitored various product metrics, providing insights and taking corrective actions as required. Applied agile methodologies & used product analytics for growth planning.
• Ensured effective communication of all important decisions & trade-offs to stakeholders. Managed the creation of content and documentation to guide users, improving product adoption among target markets. Solely responsible for all user-facing product docs. Build and maintained backlog, prioritise backlog. Helped do continuous improvement using feedback loops, retrospectives.
• Collaborated with GTM teams to develop external messaging & assist with product marketing.
• Delivered 8 features and 2 product leading to collective positive impact on net revenue, tech scalability, CTS, CHI.
• Solved the critical problem of discrepancy in tracking job applies on the platform by delivering Server-to-server tracking, within 3 weeks, avoiding churn of 6 client accounts

Associate Product Manager

Self Employed

Worked as Product Manager (consultant) and growth expert with a leading educational institute in Pune to create the website and funnel.
• Resulted into 1 million+ views and 3000 lead acquisition.

Product Management & Growth Consultant

BDS - Bagade Digital Services

• Devised product growth solutions for multiple B2C & B2B SaaS clients, successfully onboarding 8 clients in a span of 19 months.
• Created content creation pipeline and distribution process for brands in e-commerce health-tech, food-tech and furniture sector.
• Improved acquisition through Facebook ad and google ad campaigns with ROAS of 7:1 for multiple client accounts
• Leveraged data analysis to reduce CAC by 12-22% within a period of 4 months across multiple products portfolio, utilizing tools like Excel and SQL
for data analysis for e-commerce clients.
• Implemented marketing automation using chatbot (ManyChat) with retargeting campaign and redesigned UI of landing page with chatbot
(Drift) for a health-tech product to increase lead conversion from <1% to 2.8% using CRO, leading to revenue growth by ₹ 42 lakh per month.
• A/B tested landing page copies to optimize lead conversion for a premium fitness(gym) brand to increase lead acquisition and conversion leading
to revenue of ₹ 7+ million in 3 quarters (increase of 29%).

Product | Growth

MONIMO LLC

MONIMO is an SaaS platform for online sponsorship management
• Orchestrated market research, roadmap creation, product design including user flow, designed and developed front-end of the platform and
created and implemented a bidding-auction algorithm for sponsors.
• Generated leads, consulted and onboarded potential sponsors on the platform – Venky’s, CareerLauncher, TIME’s classes
• Interviewed marketing managers of different brands to understand brands’ sentiment about sponsorships as a part of primary research
• Designed and developed bidding-auction algorithm for sponsors in backend (python), created onboarding sequence for clients, onboarded 3
sponsors and 5 event managers.
• Owned, managed and executed the 0 to 1 roadmap of the product

Founding Product Manager

Product Manager | B2B SAAS | Platform Building, Problem Solving, Roadmap, User Experience, GTM | Experienced with Product Lifecycle Management, Product Growth B2B + B2C, Building Platform Product, GTM

I believe in data driven growth, because what we measure is what we can grow. 
 
Following are my product management and growth specific competencies 

Product Management 
- Roadmap planning 
- Stakeholder management 
- Problem Discovery
- Prioritisation 
- Data Analysis
- Project Management
- Agile methodologies
- Problem Solving
- Communication
- Leadership
- Innovation


Growth
- Conversion Rate Optimisation (CRO) 
- Product Analytics (Mixpanel, Google Analytics, Clevertap)
- UI design & UX optimisation 
- Optimising product messaging using attention insight tools (Copy writing, web UX copy)
- Competitor Analysis and gathering competitive intelligence for GTM
- Conversational Marketing : ManyChat (Chat Bot Marketing), Drift
- Landing Page Design & Optimisation : WIX, Swipe Pages, Webflow
- User Behaviour Analytics - Clarity, Hotjar
- Target Audience Research
- Process Creation and optimisation
- Facebook Ads
- Copy Writing

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