Gavin Kennedy's Linkedin Analytics

I produce podcasts and audiobooks for people and organisations who want to Be Heard. I have been involved in radio and television broadcasting and production since the early 1990s and have thoroughly enjoyed being part of the exciting transition from analogue tapes to a fully digital Internet-enabled, multimedia environment. My journey included being joint owner of a television and audio post-production and outside broadcast facility while also assisting in the establishment of numerous community radio stations (e.g. Mix FM, BUWA, East Wave), a community TV station (Soweto Community TV) while also pioneering in-store radio and television for clients such as Ster Kinekor, Edcon and Harmony Gold. In the mid-20-teens, I noticed I'd totally stopped listening to radio — and was instead listening almost exclusively to podcasts. A survey of family, friends and clients at that time revealed a massive dearth of awareness of what a podcast was, let alone encountering people who were listening to them. As for finding locally produced podcasts, those were as scarce as hens’ teeth. This gap in the market prompted me to revamp an entire floor of my building in Randburg where several additional studios, intended only for recording podcasts, were built. Since then it’s been a fun and crazy ride as podcasts entered an exponential growth phase, and businesses, individuals and organisations realised the power of podcasts and started experimenting in the digital audio space. My vision is to be your Podcast and Audiobook Partner of choice and my mission is to help people and organisations #BeHeard through quality, creative story-telling.