Gemma Hughes's Linkedin Analytics

As a Growth Strategist in the FMCG sector, I specialise in driving business expansion and enhancing market presence. With a strong focus on market analysis and consumer insights, I identify growth opportunities by analysing market trends and understanding consumer behaviour. My expertise in product development and innovation allows me to collaborate with product teams to create and launch new products that meet evolving consumer needs and capitalise on market gaps. I excel in crafting and executing go-to-market strategies, including product positioning, pricing, and promotional activities, ensuring effective product launches and optimal market reach. My efforts are geared towards revenue growth and optimisation, where I identify new revenue streams and optimise pricing strategies to increase market share. Additionally, I manage partnerships and strategic alliances to expand distribution networks, enter new markets, and enhance brand visibility. My strategic approach and passion for growth make me a valuable asset in the FMCG industry, dedicated to driving success and achieving impactful results.