George Galoussis's Linkedin Analytics

Educated, experienced, hands-on Marketing Manager with 20 years of Consumer Insights, Brand, Trade & Digital Marketing Management in Professional Services, Food, FMCG, Wine & Spirits industries, seeks to leverage managerial excellence & marketing skills to contribute to overall corporate success and growth. Throughout my professional experience I can sum the following: + Brand management & Brand development + Selected, Briefed & Managed external suppliers’ work & programs development (Advertising, Media, PR, Marketing Research, Sales Promotion agencies) + Designed & implemented Strategic Marketing Communications campaigns in all forms of Media (TV / Radio / Print / OOH / Digital) & Below the Line (Sales Promotions / Events / PR / Exhibitions / Direct Marketing) + Managed various (Market & Consumer) Insights, Marketing Research & Competitors Analysis studies for a number of Clients & Brands + Trade Marketing, Category management & Retail data analysis + Developed Digital strategies for Lead nurturing, management & development + Planned & managed Strategic Sales plan, organized & developed Corporate sales & Key Accounts + Presented & communicated projects at C-Level executives & Business owners. Negotiated terms & agreements + Team management & people development + Business & Financial understanding with A&P plus P&L budget set up & management My personal & professional characteristics : Responsibility - Integrity - Open Communication My moto : "A ship in the harbour is safe, but that's not what ships are made for"