Lightflows

Responsible for planning, creating and executing marketing activities for Lightflows and its clients.

Digital Marketing Executive

A&D Instruments Europe

As a Marketing Executive at A&D Instruments, I am responsible for promoting the company's products and services.

 With a deep understanding of market trends and customer preferences, I am committed to developing innovative marketing strategies that drive sales and revenue growth.

 I am involved in all aspects of the marketing process, from conceptualization and planning to execution and analysis. By leveraging my knowledge of branding, digital marketing, and social media, I ensure that our marketing campaigns are creative, engaging, and effective.

I am passionate about staying up-to-date with the latest marketing trends and technologies and strive to continuously improve my skills and knowledge. By collaborating with colleagues and clients, I am dedicated to delivering exceptional results that exceed expectations and drive the success of A&D Instruments.

Marketing Executive

Go Active Coaching Ltd

This involves coaching children of all ages and abilities alternative sports and helping them to enjoy being active. Being creative is important during this role as to keep the children engaged you need to be able to come up with interesting game ideas.

Sports Coach

Serve Legal Ltd

Serve legal conducts compliance and ID tests in the UK and Ireland which gave me the opportunity to conduct audits whilst at my family home and University. This role involves carrying out audit services to national businesses in a wide range of sectors to measure and help improve their performance. This job has helped develop my skills in the following areas:
•Reporting 
•Awareness 
•Understanding the importance of detail 
•Organisation 
•Communication

Auditor

The Castle Tavern

This involves serving the general public food and drink, whilst assisting with opening and closing jobs.At times this job required me to be solely responsible of the pub giving me the opportunity to develop my communication and problem solving skills.

Bar Staff

Leeds United Football Club

Working football seasons at Leeds United involves being responsible for a box and looking after the needs of these members who on occasion could be players and their families. LUFC also provides many different opportunities to work at other events and private functions such as large companies Christmas parties. This job has enabled me to develop several skills including:
•Communication 
•Customer service skills 
•Cash handling 
•Health and safety 
•Bar work 
•Waitressing

Hospitality box assistant

MST Academy

Setting up and running social media pages for MST Academy.

Social Media Assistant

Hi I'm Georgia👋🏻🦁

Follow me for all things marketing!

I’m digital marketing executive at Lightflows, an award winning digital agency based in London and Surrey.

I graduated from uni in 2021 knowing marketing was what I wanted to go into after studying Psychology and Business Management. 

One of the reasons I find marketing so interesting, is the Psychology behind it. 

I believe marketing can never be boring as there are always new things to learn! 

That leads me onto why I started posting on LinkedIn:

-Learning new skills 
-Connecting with likeminded individuals 
-Sharing my marketing knowledge 

 Follow my marketing lessons (and failures) of a twenty year old something figuring it out🧡

Jamaica rugby needs your help 🇯🇲🇯🇲🇯🇲

Feel free to drop me a message further information🖤💛💚

Georgia Dorrell🦁

3,000 followers🥳

Thanks for all the support! 

As my community is growing I thought now would be a great time to re-introduce myself👋🏻

I studied Psychology and Business Management at University👩🏼‍🎓(not sure how it’s been 3 years since then).

I have always been connected to social media running local clubs pages and staying up to date with latest trends.

I have SUCH an interest in Psychology hence why I studied it, Psychology is everywhere!!

My passion for marketing and psychology is what I talk about on this platform 🫶🏻

What brought you to LinkedIn? I’d love to know in the comments😃

#marketing #socialmedia #psychology

Graphic designers 👀 

I'm searching for an experienced graphic designer to help with some designs! 

Please get in touch if you have a good capacity and are able to help 😊 

#graphicdesigner

56% of surveyed consumers have made a purchase from a company after reading their blog. 

Here's your sign to not neglect blog posts!

Now time for bank holiday weekend, I hope everyone has a great Easter 🐣 

#blogging #easter 

Today is #nationalpetday 

Although Kenza technically might be my parents pet😂until I get a dog of my own, she’ll always be my dog🐶

Kenza is classed as a ‘dangerous dog’ as she’s a American bully and unfortunately meets the XL criteria.

However she’s the soppiest dog EVER. 

Although it’s a shame it has come to muzzling her as some bad owners have let the whole breed down; she’s made muzzle training a simple process💗

Happy national pet day everyone would love to see some cute pets in the comment section👇🏻

#pets #dog #XLbully

AI is making people lazy 

Do you agree?🤔

To some extend using AI is making everyone lazy. 

If I have a chat GPT tab open I’ll often use that for research rather than opening another Google tab.

Lazy right?

But what I’m specially talking about is copywriting.✍🏻

It’s too easy for people to use AI to generate their content for socials, blogs etc.

Here’s a reminder that platforms such as LinkedIn’s are communities and people connect with other people because it’s relatable. 

If your content is created with AI it’s not personalised and your audience will struggle to resonate with it. 

#AI #copywriting #contentcreation

🎨Colours in marketing

Are you a start-up unsure of what colours to use for your branding? 

Here’s some ideas based on the emotions it can provoke👇🏻

💙🦋🔷- A calming colour that provokes trust and security.

Blue is commonly used in healthcare , tech and banks e.g PayPal.

❤️🌹🎈-An attention grabbing colour often associated with excitement, passion and energy.

Red is commonly used for food and retail brands as it’s a great way to create a sense of urgency e.g KFC 

💛☀️🌻- A cheerful, happy, and youthful colour. 

Yellow is often used to promote warmth and happiness e.g McDonald’s 

💚🌿🥑- Green represents growth and nature. 

Often a popular choice for eco-friendly companies and organic brand e.g Hello fresh 

🧡🦁🍊- A colour I use for my own personal branding. 

Orange represents energy and friendliness. It can be quite an attention grabbing colour e.g Fanta 

What’s your favourite branding colours? 

#branding #brandcolours #brandidentity #marketing

We're back!

I hope everyone had a great Easter 🐣 

I've started getting bored of my playlists, I'm sure a lot of commuters can relate 😂 

I've recently discovered the Girls in Marketing podcast, and it's a great way to stay up to date with marketing trends and change up my commute!

Please let me know in the comments if you have some good marketing podcasts to recommend in the comments, and I'll check them out 😀 

#marketing #podcast #commute

What is Marketing?

Marketing is such a broad field, and a lot of people think marketing is just posting on social media here and there. 

Wrong. 

I've been in the marketing field for a good few years now and am still learning so much about various marketing sectors. 

Marketing is market research, copywriting, SEO, branding, and so much more. 

What do you see marketing as? Let me know in the comments 👇 

#marketing #socialmedia #digitalmarketing

Unsure about how to target your audience?

Start by understanding the in’s and outs of your current audience🙌🏻

You can find out by using Google analytics.

You’ll be able to see your audiences:
•Age
•Location 
•Gender
•Lanaguage 
•Interests 

This will help you get a better understanding of your audience and give you insights you can use to target them.


#googleanlytics #marketing #targetaudience

Do not underestimate the importance of using Google Analytics for feedback.

Google Analytics is fundamentally about measuring behaviour because it provides insights into how users interact with websites and apps. 

When you look at your Google Analytics you can understand the behaviour your customers are taking before purchasing.

 From this, you can optimise and tailor your strategies more precisely.

🔶  This could mean enhancing the content on pages that already draw significant interest
 🔶 Streamlining the navigation to make the purchasing process smoother
 🔶 Changing your marketing efforts to highlight the products or services that consistently attract the most engagement.

Understanding the behaviours leading up to a purchase can help you segment your audience more effectively. 

Do you use your Google Analytics often?

#googleanalytics #GA4 #marketing

Taplio

Georgia Dorrell🦁's Linkedin Analytics

Georgia Dorrell🦁

Georgia Dorrell🦁's Best Posts (last 30 days)

Want to drive more opportunities from LinkedIn?

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.css-1jgreyo{background-image:linear-gradient(284deg, rgba(39,43,72,1) 0%, rgba(33,47,183,1) 100%);color:transparent;-webkit-background-clip:text;background-clip:text;}Georgia Dorrell🦁's Linkedin Analytics

Georgia Dorrell🦁

Georgia Dorrell🦁's Best Posts .css-qqfgvy{font-size:var(--chakra-fontSizes-md);}(last 30 days)

Want to drive more opportunities from LinkedIn?

Georgia Dorrell🦁's Linkedin Analytics

Georgia Dorrell🦁's Best Posts (last 30 days)