TargetBoard.ai

TargetBoard is a Personalized, AI-Powered, KPI Management System for managers 🎯- the ultimate analytics and performance platform for today’s leaders. Seamlessly integrate with any system and access precise, fully customizable KPIs in minutes. No coding or data team is needed. With TargetBoard, empower your management to drive teams effectively and elevate organizational performance affordably and efficiently. 🚀

Co-Founder & CEO

Placer.ai

Grew the Placer.ai marketplace 100X. 
Created a $25M ARR product line.

Vice President Of Product Management

gettacar.com

Helped the company grow from 0 to over $80M in annual sales.

SVP Product & Development, GM Israel

Litmus7 Systems Consulting

Helped the company grow 35% YoY. 
Provided executive consulting to CxOs at companies Walmart, Kroger, Sephora, and Macy's.

CIO, GM Israel

Seebo (now part of Augury)

Named by Gartner a Cool Vendor in the Internet of Things for 2017.
I helped the company complete Series B ($15M) and successfully execute a pivot from a services company to a SAAS product.

Chief Technology Officer

VROOM.COM

I was Vroom.com's inaugural employee, playing a key role in expanding it into a multi-billion dollar business with a workforce of thousands, culminating in a successful $2.5B IPO.

Founding CTO, GM Israel

mySupermarket

Developed a consumer-facing web application attracting more than 15 million active users monthly, established a Business Intelligence Software as a Service (SAAS) platform utilized by major clients like P&G, Coca-Cola, and Walmart, and designed a mobile application achieving consistent top rankings in the UK.

VP Product Management

Development Manager

Web Application Architect

Israel Defense Forces - Military Intelligence

Principal Software Engineer

With over 15 years in development, product management, and marketing, I am a seasoned executive known for founding and scaling innovative, data-driven startups. As the Co-Founder and CEO of TargetBoard.ai, I'm at the forefront of revolutionizing how businesses master their Key Performance Indicators with our AI-powered operating system, designed for enhanced efficiency without added overhead.

Previously, I made a significant impact as the founding CTO of Vroom.com, leading the online car-buying platform to a successful $2.6B IPO. Following this, I served as Vice President of Product Management at Placer.ai, directing product vision, strategy, and cross-functional team collaboration, focusing on innovative location analytics solutions.

My career is driven by a passion for tackling complex challenges, creating customer value, and leading teams to achieve exceptional results in the tech industry.

Ever feel like your business data is having an identity crisis?

Your data is everywhere. Salesforce. HubSpot. Google Analytics. Stripe. Slack.
All speaking different languages. All living in separate worlds.
Most companies spend months trying to connect these systems. Hire data engineers. Build custom pipelines. Clean messy data by hand.
Six months later, they have a Frankenstein dashboard that breaks every time someone sneezes.

TargetBoard solves this differently.

One setup. All your systems are connected automatically. Clean data warehouse built for your exact business. Semantic layer that actually makes sense. Governance that doesn't get in the way.

From scattered, messy data to insights that know your business better than you do.

No army of engineers. No months of setup. No franken-dashboards.
The question isn't whether you need better data infrastructure. The question is whether you're ready to stop fighting your data and start using it.

Lior Gerson

CEO at TargetBoard | GenAI KPI Management | Helping companies drive productivity - without the data hassle 🎯

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