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Gessica Bicego's Linkedin Analytics

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I'm a computer scientist in love with marketing. I have 10+years of experience in digital marketing on both web and mobile. Following my experience in Italy at various digital agencies, I moved to Berlin to join KAYAK as a Programmatic Marketing Manager, overseeing all social media investment for EMEA, LATAM and APAC. I then joined Blinkist, a mobile learning startup that gives people the knowledge they need from nonfiction books, to lead performance marketing and growth. I lead a team of 14, was responsible for overall budgets (online and offline) and helped the company reach amazing results. In 2022 I joined Paired as CMO, to help million of couples to have a healthier and happier relationship. I've spoken at multiple marketing conferences about lots of topics close to my heart; growth hacking, attribution and (my first love) data. Reach out to me if you have a speaking opportunity or want to bounce some ideas. Please don't forget to include a note. Specialities: Performance Marketing, Brand, Attribution & Tracking, Analytics & Data, Growth, Leadership.

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