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Content writing is more than just writing some words... I've been doing marketing in some form or another for about 10 years (maybe, I dunno, I'm not counting). But it's not just what we churn out for our clients. It's what we've put in to get to where we are. Yes, I write top grade blogs, articles, ebooks, social media content and any other written content. But it's my understanding of the client/customer relationship, the psychology behind what we're searching for and my ability to translate this into solid engaging content. And that's what I get paid for. Anyone can write a blog. Anyone can write social media. Not everyone can create engaging thought leadership pieces on complex subjects. Oh and fun fact... Gesten van der Post is not my real name.
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