Wajeez وجيز

Affiliates Manager

Beecell

* Set annual and monthly budgets to have a full strategy of the spending during the year.
* Shaping highly focused marketing and communication management strategies.
* Creating high-impact online campaigns.
* Conduct full test cases scenarios before launching any new campaign.
* Monitor launching the campaigns and optimize the online promotions.
* Strong understanding of managing daily campaign strategies.
* Deep communicating with different departments.
* Hiring new sources of traffic in different markets.
* Measure performance of digital marketing efforts.
* Analyze digital marketing reports.

Affiliates Online Marketing Manager

Senior Marketing Communication Specialist

Jabbar Internet Group

I was handling the new campaigns once I receive them from the advertisers; starting from inventory forecasting based on the Booking Order by selecting the different publishers targeted within Ikoo Network, ad dimensions, start /end dates, and the geographic targeting. 

Once the campaign is launched I make sure that it will deliver in full, on time, and get high Click Through Rate (CTR); by optimizing the campaigns in different ways.

In order to get all the campaigns recorded I used to deal with the finance team to fill out all the information related to any campaign, to track it and to invoice the clients/ publishers.

I was working on different “Programmatic Platforms” such as Real Time Bidding (RTB), Supply Side Platform (SSP), and Demand Side Platform (DSP); and use these technologies to book inventory depending on the client specifications.

Campaign Manager

Yahoo

I was responsible for launching advertisement campaigns, checking the creative received from the agencies or the ad advertisers, as well as monitoring the impressions and revenue of different campaigns, sending the screenshots once the campaign launched, ensuring the campaign delivers as planned by tracking the campaign and enhance the performance by optimizing it.

In addition I was coordinating activities with various departments such as sales and marketing teams in order to drive advertiser performance, satisfaction and smooth progression of the campaigns.

Sales Operations Executive

I worked on Yahoo! Entertainment properties which are: Yahoo! Screen and Yahoo! OMG sites, I managed important projects took place in The Middle East, such as: Arab Idol, Helmy Online, and OMG Nujoom projects, alongside with covering the main events for celebrities, by writing original content with attractive headlines and descriptions.

I worked on the main page of Yahoo! Maktoob site by packing and featuring content. 

I handled the social media pages on Facebook and Twitter in order to promote the content to different users and to increase the engagement. Also I worked closely with other teams including forums teams, engineering and developers teams to coordinate the content and to fix the issues and bugs.

I worked with Finance Managers and procurement teams based in different locations like USA, France, Dublin and Dubai to raise the purchase orders for the deals between Yahoo! and the different providers and partners and following up with them in order to get the needed information.

Content Producer

Maktoob Group

I worked in Maktoob.com as an editor handling News and Business channels across Maktoob, and also worked on OVN channel which is the video site as an Entertainment property.

Junior Product Officer

Zain

I trained at Marketing Department/ Data of Zain Mobile Operator Company.

Trainee at Marketing Department/ Data.

As a part of the F.U.N. team I was handling the sales of the prepaid and postpaid Zain lines across different universities and different sales shops, as well as attenting the meetings took place in the company to gain the main skills needed for the market.

Future University Network (F.U.N. Team) – Sales Department, Project Department

Professionals Events Company

I participated in many conferences handling the event management tasks, including preparing the certificates for the doctors and other participants and distributing the padges and checking their lectures schedules.

Ushering

As an Affiliates Manager at Wajeez, a leading digital content provider in the Middle East, I leverage my MBA in Business Administration and 13+ years of progressive experience in online marketing to drive online marketing growth and maximize user acquisition and retention for Wajeez and its clients. I have a strong background in VAS, DCB, CPI, and CPA campaigns, as well as digital media, SEO, and social media marketing.

I excel at creating and managing high-impact online campaigns, setting and optimizing budgets and strategies, and communicating with different stakeholders to achieve desired business results. I also have a reputation of delivering innovative and creative marketing solutions to common problems, and a passion for learning new skills and technologies. I am motivated by the challenge of driving online marketing growth and maximizing user acquisition and retention for Wajeez and its clients.

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