Ghazal khanna's Linkedin Analytics

Strategic and innovative marketing executive with 3 years of experience in CRM, brand operations, and product marketing at Back Market, Deezer, and Nestlé. I specialise in helping companies increase revenue by optimising marketing efforts across tech, e-commerce and FMCG industries. As a CRM Manager at Back Market, I create engaging cross-channel content that drives revenue growth and brand awareness for the leading marketplace for refurbished products. I use CRM automation tools like Braze to deliver personalized and relevant messages to millions of customers across multiple platforms and markets. As a CRM apprentice at Deezer, I also collaborated with various marketing teams and stakeholders to optimize ad sales inventory and coordinate worldwide product launches. I graduated with a master's degree in management from ESSEC Business School, where I focused on marketing and business management. I have won several case competitions and business simulation games, demonstrating my analytical, creative, and strategic thinking skills. I have also gained experience in F&B, music, and assurance industries, working as a product marketing intern at Deezer, a brand operations trainee at Nestlé, and an articled assistant at EY. I am passionate about learning new things, solving problems, and creating value for customers and businesses. I am skilled in presentations, data segmentation, market segmentation, communication, brand management, public speaking, organizational leadership, and CRM tools.