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Graham Burke

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I was born to write copy. I love it, but I didn’t travel the usual road. While others worked soul-crushing marketing agency jobs or whiled away their young lives in a classroom, I was doing . . . other things. Like: * Criss-crossing Guatemala as a human rights observer working with indigenous activists. * Working as a horseback tour guide by day and bartender/cook by night on a dude ranch on Kodiak Island, Alaska. (Yes, the home of the world’s most dangerous predator.) * Organizing eco-defenders in the battle to save Ancient Redwood forests (nothing focuses the mind like hanging from a rope 300 above ground while someone chain-saws your tree.) * Fighting forest fires and responding to medical calls in rural Northern California as a volunteer firefighter. * Building a tiny cannabis business into a licensed multi-million dollar manufacturing corporation with distribution channels throughout California. * Consulting with multi-million dollar cannabis start-ups (CA to MA) on cultivation and manufacturing facility design, implementation, and business strategies. * Playing 5-string banjo and singing backup in a honky-tonk band. So ya, I’m a road-less-traveled guy. That’s just the shortlist, but all these “jobs” taught me that you don’t prosper (or maybe even survive) if you can’t * Think fast under pressure, * Spot the critical problem, * Find creative solutions, * Communicate those solutions and * Make them stick. Top-end copywriters have these skills and more. We shape words into sales messages, nail brand tone and voice, and above all, we persuade. And we never lose sight of Job One - putting more money in the client’s cash drawer. Would you and I be a good fit? Maybe. If you’re comfortable being a clone of others in your field, or if you’re selling something that doesn’t deliver on its promise (or worse – hurts people who buy it), there are plenty of other writers to choose from. You should call one of them. On the flip, if you offer a genuine product or service that delivers on its promise, I’m here to help you establish the credibility, trust, and authority you need to sell to your audience. You’ll make more money, faster . . . And your audience will straight-up love you. So, hit me up. Let’s do some good together.

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