topmate.io

If you're unsure about boosting your personal brand on LinkedIn or growing your online presence, schedule a consultation call with me. Find the link in my featured section to get started!!

Personal branding strategist

Instagram

I talk about mindset, spirituality, Leadership, relationships, astrology, manifestation, Psychology

Content Creator

Content Theory

I am managing client’s LinkedIn and Twitter profiles and helping them to grow their followers by 10x, and assisting them in achieving strong branding and online presence

Personal Brand Strategist

Platform 10x - A Holistic Personal Branding Agency

Helping clients achieve 10x growth by expertly managing their LinkedIn and Instagram profiles.

Social Media Manager + Ghostwriting

LinkedIn

LinkedIn & Twitter Ghostwriting: Behind the scenes, I'm the wordsmith crafting engaging posts that make my clients look like stars on LinkedIn and Twitter.

Client Management: I've been teaming up with some awesome folks, helping them navigate and succeed in their goals.

Personal Branding Expert

20four7VA

Writing Blogs & Articles: I write interesting and useful articles about lots of different topics, designed to catch people's attention and start discussions.

Building Personal Brands: I work on improving how people present themselves online, making sure it fits what they want to achieve and who they want to reach.

Handling Social Media: I take care of social media plans, from making posts to talking with followers, making sure there's a strong and regular online presence on platforms like LinkedIn, Twitter, Instagram

Social Media Manager + content writer

Astrooffer

Co-Founder

I help busy founders and creators build their personal branding using my content strategies | Guiding Souls & Crafting Words | Personal Branding Strategist | Content Writer | Spiritual Advisor

Helping my clients achieve 10x growth on LinkedIn, Twitter, and Instagram with my strategies!

Feeling lost in the sea of online content and branding?

That's where I come in. 

Hi, I'm Greeshma, and I'm here to be your lighthouse!

Here’s what I do: I write content, help people build their personal brands, and I read Tarot cards.

I'm all about creating content that not only gets read but also gets remembered and helping you build a personal brand that's as unique as you are.


Here’s What I am All About👇🏻

➡️ 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗪𝗿𝗶𝘁𝗶𝗻𝗴 𝗧𝗵𝗮𝘁 𝗦𝘁𝗮𝗻𝗱𝘀 𝗢𝘂𝘁: I write blogs and articles that excite your audience.
➡️ 𝗣𝗲𝗿𝘀𝗼𝗻𝗮𝗹 𝗕𝗿𝗮𝗻𝗱𝗶𝗻𝗴 𝗧𝗵𝗮𝘁'𝘀 𝗔𝗹𝗹 𝗬𝗼𝘂: I craft a brand that's not just visible but also unforgettable.
➡️ 𝗖𝗼𝗽𝘆𝘄𝗿𝗶𝘁𝗶𝗻𝗴 𝗧𝗵𝗮𝘁 𝗖𝗼𝗻𝗻𝗲𝗰𝘁𝘀: Turning your web and ad content into the audience 'heck yes!' moments. 
➡️ 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 & 𝗧𝘄𝗶𝘁𝘁𝗲𝗿 𝗠𝗮𝗴𝗶𝗰: Let me take over your profiles with posts that'll make you the person everyone wants to know.


Why Choose Me?

I've helped others, now it's your turn.

Your vision, your voice, my expertise – it's the perfect combo.

I'm all for collaboration, understanding, and fun while we create something amazing.

Looking for someone to help you write great content, stand out with your personal brand, and get some extra guidance along the way? Let’s chat!

The 6 Laws of Maturity That Can Change Your Life

1. You should stop blaming others

2. You should stop seeking validation

3. You should stop complaining 

4. You should stop wanting to fit in 

5. You should stop holding grudges 

6. You should stop fearing failure 

These laws aren't easy to adopt, but when you do, they can transform your life in countless ways.

Are we connected on Instagram? 

If not, follow me on Instagram:- https://lnkd.in/g-fajuZN

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#ghostwriting #linkedinbranding #personalbranding #contentmarketing #digitalmarketing #brandstrategy #onlinebranding #b2bmarketing #socialmediamarketing #contentcreation #thoughtleadership #professionalgrowth #networkingtips #careerdevelopment #brandawareness #marketingtips #businessbranding #brandbuilding #linkedinstrategy #socialselling

Greeshma  Sunkari 

The art of persuasive copy is simple: it's all about psychology.

The most successful digital ads today use a variety of psychological triggers that entice users into taking action.

Here are some of the most effective triggers:

1. Scarcity - creating a sense of urgency

2. Social proof - highlighting the popularity and credibility of a product or service

3. The Zeigarnik effect - leaving a task unfinished to increase retention

4. Anchoring - using the power of comparison to change perception

5. The framing effect - presenting information in a way that changes perception

Of course, some companies will resort to using these triggers in unethical ways that are manipulative and misleading.

But ethical marketers will use these triggers to educate and inform consumers about genuine solutions.

So, how do you ethically use these triggers?

By making it clear that your product or service is the best solution for the user's needs. Transparently show how your company can solve their problem, and don't overpromise.

The key is to guide consumers towards making an informed and confident decision.

When you use psychology to create value, everyone wins.

P.S.S:- if you're ready to level up your career in content writing/copywriting, book your session now with me at topmate.io

Book Here:- https://lnkd.in/g9m9ScS3

#ghostwriting #linkedinbranding #personalbranding #contentmarketing #digitalmarketing #brandstrategy #onlinebranding #b2bmarketing #socialmediamarketing #contentcreation #thoughtleadership #professionalgrowth #networkingtips #careerdevelopment #brandawareness #marketingtips #businessbranding #brandbuilding #linkedinstrategy #socialselling

Let's be real: boring copy = no conversions.

So, what's my top tip for writing copy that converts?

Use the power of specificity.

Generic copy might work sometimes, but if you want to compel someone to take action, you need to go deep.

Here are some examples:

- Get more traffic to your website → Increase your website traffic by 35% in 30 days
- Lose weight fast → Lose 10 pounds in just two weeks with these proven methods
- Save money on groceries → Cut your monthly grocery bill by $200 with these simple tips

Specificity creates a sense of urgency and gives your copy more weight.

It's harder to ignore a specific promise than a generic one.

And the best part? You don't need to be a copywriting pro to do it.

Just look at your offer and ask yourself: what makes it unique?

Then, use that to create a specific promise that will drive those conversions.

P.S.:- What's your top tip for writing copy? I'd love to hear it!

P.S.S:- If you're ready to level up your career in copywriting/content writing, book your session now with me at topmate.io

Book Here:- https://lnkd.in/g9m9ScS3

#personalbranding #twitter #linkedinbranding #branding #ghostwriting #marketing #calls #salescalls #tweets #linkedinwriting

🌟Hiring Graphic Designers! 🎨

Are you a creative soul who loves bringing concepts to life? 

Whether you're a Canva wizard or a master of other graphic design tools, we want you on our team!

What We Offer:

➡️ Creative Freedom: You'll have the space to flex your creative muscles, working with content we provide to create stunning visuals.
➡️ Consistent Work: Start with 4 posts per week, with potential to increase as we grow together.
➡️ Brand Alignment: Use our signature brand colors to maintain a cohesive look that stands out.

Requirements:

➡️ Proficiency in Canva or any other graphic design software.
➡️ A keen eye for design and detail.
➡️ Ability to work with brand guidelines and color schemes.

How to Apply:

Send us your portfolio showcasing your best work. 

We’re excited to see how you can make our content visually irresistible!

Apply here:- https://lnkd.in/gXjsUke9

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#hiringnow #graphicdesignjobs #designcareers #creativejobs #nowhiring #jobopportunity #designopportunity #wearehiring #joinourteam #careerindesign #graphicdesignerneeded #creativehiring #employmentopportunities #jobsearch #graphicdesigncareer #creativeindustryjobs #designrecruitment #hiringgraphicdesigners #teamexpansion #workindesign

"I have a great product, why isn't anybody buying from me?"

Ever caught yourself asking that question?

You have a personal branding problem

With COVID, personal branding is more crucial than ever.

How do you build a knockout personal brand?

Is it about posting daily videos or getting 10k followers?

Nope. Well...kind of.

Creating a personal brand is all about leverage.

Leveraging your skills, your knowledge, and your network.

But where do you start?

I reached out to a pool of professionals to share their go-to strategies for building a strong brand.

The consensus was clear:

1. Define your niche
2. Share your knowledge
3. Be authentic
4. Network, network, network
5. Add value
6. Consistency is key

Also, top personal branding experts share the #1 tip and its goes like:- 

1. "Get clear on your 'why'. Your mission has to be bigger than a paycheck." - Jasmin Alić

2. "Show up consistently and share value daily. It takes work, but it's worth it." - Lara Acosta

3. "Be yourself. Authenticity is key to building a lasting brand." - Semir Sakanovic

4. "Create content that is relatable, shareable, and consumable." - Sahil Bloom

For me, it's about authenticity and consistency.

Your personal brand should align with your values and who you truly are, while also staying true to your target audience and your industry.

It also takes time and consistency to build a personal brand that stands out.

But I want to hear from you.

P.S.:- What have you found to be the most crucial elements in a successful personal branding strategy?

P.S.S:- if you're ready to level up your career in personal branding, book your session now with me at topmate.io

Book Here:- https://lnkd.in/g9m9ScS3

#personalbranding #twitter #linkedinbranding #branding #ghostwriting #marketing #calls #salescalls #tweets #linkedinwriting

Writing great content isn't easy. Trust me, I've been there.

Whether you're a seasoned writer or just starting out, we all face obstacles when trying to craft something that captivates our audience.

Some common challenges include:

📌 Writer's block
📌 Creating unique content in a saturated market
📌 Overcoming imposter syndrome
📌 Not knowing your audience

But the biggest challenge I see is:

📌 Striking a balance between creativity and SEO

I've seen many creatives struggle with creating content that ranks well without sacrificing their unique voice and ideas. 

It's not always easy to find that sweet spot between crafting content that appeals to your audience and crafting content that meets the demands of the search engine algorithms.

So, how can we overcome this challenge?

My advice: 

↳ stay true to your unique voice and style, but don't ignore SEO best practices. 
↳Focus on crafting content that provides value to your audience and that is easy to consume. 
↳Do your keyword research and incorporate your target keywords into your writing, but don't let them dominate your content.

P.S.:- What's the biggest challenge you've faced in crafting compelling content? Share in the comments 

P.S.S:- if you're ready to level up your career in content writing, book your session now with me at topmate.io

Book Here:- https://lnkd.in/g9m9ScS3

#personalbranding #twitter #linkedinbranding #branding #ghostwriting #marketing #calls #salescalls #tweets #linkedinwriting

A consistent brand voice is key to standing out online.

So how do you determine the right tone for your copy?

First, think about your brand values and personality.

- Are you light-hearted or serious?
- Do you use humor or take a more formal approach?
- What emotions do you want your content to elicit?

Next, consider your audience.

- Who are they?
- What do they care about?
- What tone will resonate with them?

Finally, think about the platform you're using.

- How do people typically use this platform?
- What's the norm for communication?
- How can you stand out while still fitting in?

Once you've nailed down these three factors, it's time to consistently apply your brand voice across all platforms.

Use a brand voice chart or guide to make it easy for your team to stay on message.

And don't forget to test and adjust as you go.

But remember: your brand voice should always be distinctive, authentic, and true to your brand.

Don't be afraid to stand out and make a statement.

P.S.:- What three words would you use to describe the ideal voice of your brand? Let me know in the comments 

P.S.S:- if you're ready to level up your career in personal branding, book your session now with me at topmate.io

Book Here:- https://lnkd.in/g9m9ScS3

#personalbranding #twitter #linkedinbranding #branding #ghostwriting #marketing #calls #salescalls #tweets #linkedinwriting

How do I keep up with the latest trends in copywriting?

This is the most common question a client asks me every time I onboard them.

I read blogs, courses, and books.

But the most important thing I do is...

↳ I experiment.
↳ I test new writing techniques.
↳ I try new content formats.
↳ I use new tools.

In short:

I'm not a passive observer of trends, I'm an active participant.

I don't just read about new ideas, I implement them.

And that's how I stay ahead of the game.

So, my advice to you is to not just consume content, but use it.

Experiment, test, and try new things.

That's the only way you'll truly improve your writing and stay ahead of the curve.

P.S:- And you tell me how do up keep up with the latest trends? Let me know in the comments!

P.S.S:- if you're ready to level up your career in personal branding, book your session now with me at topmate.io

Book Here:- https://lnkd.in/g9m9ScS3

#personalbranding #twitter #linkedinbranding #branding #ghostwriting #marketing #calls #salescalls #tweets #linkedinwriting

Do you know what makes a team successful?

It's not just about individual skills or talent, 
it's also about team bonding.

As a member of Content Theory- A Branding Agency!, 
I can attest to this.

On May 4th, my birthday became extra special 
because of the amazing gift that I received from my team.

I never thought that as an agency team member, 
I could receive such a heartfelt gift. But Aishwarya Holla, 
our agency founder, made it possible.

She's always calm, understanding, and so lovable. 
She shows us the best of what a team leader can be.

And this gift from my team was a testament to that.

It's important to remember that a team is made up 
of individuals who have different strengths, weaknesses, 
and personalities. 

But with the right culture, teamwork, and a sense 
of togetherness, anything can be achieved.

So, here's a big shoutout to the team at 
Content Theory- A Branding Agency!

Thank you for making my birthday (and every other day) 
so much more memorable.

Are we connected on Instagram? 

If not, follow me on Instagram:- https://lnkd.in/g-fajuZN

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#ghostwriting #linkedinbranding #personalbranding #contentmarketing #digitalmarketing #brandstrategy #onlinebranding #b2bmarketing #socialmediamarketing #contentcreation #thoughtleadership #professionalgrowth #networkingtips #careerdevelopment #brandawareness #marketingtips #businessbranding #brandbuilding #linkedinstrategy #socialselling

Trust in yourself!

Are we connected on Instagram?
If not follow me → https://lnkd.in/gRWkADVP

#ghostwriting #linkedinbranding #personalbranding #contentmarketing #digitalmarketing #brandstrategy #onlinebranding #b2bmarketing #socialmediamarketing #contentcreation #thoughtleadership #professionalgrowth #networkingtips #careerdevelopment #brandawareness #marketingtips #businessbranding #brandbuilding #linkedinstrategy #socialselling

Can you use astrology to create a better workplace?

Astrological compatibility is the idea that certain star signs are better suited for one another.

In the workplace, understanding someone's astrological sign isn't about predicting the future but is a tool to identify the strengths and challenges each individual brings to the table.

For example:

- Taurus: Stable, methodical and materialistic - great for accounting.
- Leo: Confident, theatrical and loves attention - great for pitching ideas.
- Aquarius: Eccentric, individualistic and curious - great for brainstorming.

Understanding individual strengths and challenges helps create a productive team dynamic.

Astrology can also be used to identify leadership styles that work well with different signs.

- Aries: Decisive and competitive, loves to lead by example.
- Cancer: Emotional and empathetic, excels in nurturing and building a team.
- Scorpio: Intense and passionate, loves to dive deep into challenges.

This knowledge can lead to more effective mentorship and ultimately, a happy, motivated team.

Are you a believer in astrological compatibility in the workplace? Let me know in the comments.

P.S.S:- If you want to get an astrology reading, book your session now with me at topmate.io

Book Here:- https://lnkd.in/g9m9ScS3

#ghostwriting #linkedinbranding #personalbranding #contentmarketing #digitalmarketing #brandstrategy #onlinebranding #b2bmarketing #socialmediamarketing #contentcreation #thoughtleadership #professionalgrowth #networkingtips #careerdevelopment #brandawareness #marketingtips #businessbranding #brandbuilding #linkedinstrategy #socialselling

Your Mindset is Your Greatest Asset!

In these uncertain times, it's all too easy to fixate on what's out of our control. But what if we shift our focus to what IS in our hands?

🔹 Your Daily Routine - Structuring your day can bring immense clarity and efficiency.
🔹 Your Consumption - Choose what you read and watch wisely; let it uplift and educate you.
🔹 Your Attitude - Stay positive, even when the going gets tough.
🔹 Your Effort - Consistent effort lays the groundwork for success.
🔹 Your Mindset - Cultivate a mindset that embraces possibilities, not limitations.

Embrace your power by controlling the controllable. Let go of the rest. The world doesn’t stop, and neither should you.

🔄 Keep Moving Forward - That's how winning is done!

Are we connected on Instagram? 

If not, follow me on Instagram:- https://lnkd.in/g-fajuZN

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#ghostwriting #linkedinbranding #personalbranding #contentmarketing #digitalmarketing #brandstrategy #onlinebranding #b2bmarketing #socialmediamarketing #contentcreation #thoughtleadership #professionalgrowth #networkingtips #careerdevelopment #brandawareness #marketingtips #businessbranding #brandbuilding #linkedinstrategy #socialselling

You know what's hard?

Writing for a blog.
Coming up with ideas.
Crafting headlines.
Staring at a blank document, waiting for the words to come.

But you know what's harder?

Publishing a blog post with no value.

Just spewing out word vomit to fill space.
Making another list of “5 ways to do X” with no unique insights.
Using clickbaity headlines that don't match the content.

You're not doing yourself any favors by publishing sub-par content.

So take the time to invest in your writing.
Do the research.
Craft a compelling story.
Add value to the conversation.

Give your readers a reason to come back for more.

Yes, it's hard. But it's worth it.

P.S.:- So if you're ready to level up your career in content writing, book your session now with me at topmate.io

Click the link in my bio to book a session today.

#personalbranding #contentwriting #topmate #career #content #business #contentcareer #blogwriting #writing #writer

Writing 101: B2B versus B2C copywriting.

Copywriting is a game of psychology and persuasion, and the rules change depending on who you're trying to win over.

Here's what you need to know:

👉 B2B
- Rational
- Logical
- Professional
- Statistics
- Facts
- Features
- Solutions

👉 B2C
- Emotional
- Intuitive
- Personal
- Benefits
- Stories
- Benefits
- Satisfaction

The key is understanding your audience's mindset.

For B2B, you are appealing to a decision-maker who is looking to invest in a solution that will improve their company's bottom line. So, you need to provide them with statistics and facts that show the value of your product or service.

With B2C, however, you're dealing with individuals who are looking to satisfy their personal needs. They're interested in stories and benefits that tap into their emotions.

To specialize in these areas? Practice.

Read books on copywriting.
Study successful B2B and B2C campaigns.
Experiment with language that resonates with both types of audiences.

And most importantly, practice empathy and put yourself in your audience's shoes.

#ghostwriting #linkedinbranding #personalbranding #contentmarketing #digitalmarketing #brandstrategy #onlinebranding #b2bmarketing #socialmediamarketing #contentcreation #thoughtleadership #professionalgrowth #networkingtips #careerdevelopment #brandawareness #marketingtips #businessbranding #brandbuilding #linkedinstrategy #socialselling

Your content is a digital footprint that can never be erased.

It's tempting to vent online, share that controversial meme, or join that heated argument.

But remember:

- Employers look at past posts
- Strangers can form first impressions
- Followers want to feel good after engagement

Mindful posting is a necessary habit.

- Write to inspire
- Share to Teach
- Comment to connect

What's the best way to be mindful?

Before you hit send, ask yourself:

- Will this lift or lower someone's spirit?
- Does this add value, solve a problem, or inform?
- Is this something I'd want to be associated with?

Make your online presence your best impression.

P.S.:- So if you're ready to level up your career in personal branding, book your session now with me at topmate.io

Click the link in my bio to book a session today.

#personalbranding #contentwriting #topmate #career #content #business #contentcareer #blogwriting #writing #writer

Let's play a game.

I'll say a brand, and you'll tell me what comes to mind first.

- Nike
- The Coca-Cola Company
- Apple
- Tesla
- McDonald's

I bet you thought of the logo, the slogan, the font, or the overall vibe without even trying.

That's the power of branding.

It's not just for big companies.

You're a brand, too.

It's how people see you and feel about you.

It's your reputation.

But here's the deal, you need to take control of how you're seen.

1. Be clear on who you are and what you offer.
2. Choose your words, photos, and colors carefully.
3. Consistency is key: be the same across all platforms.

Your online presence is your personal brand.

P.S.:- So if you're ready to level up your career in personal branding, book your session now with me at topmate.io

Click the link in my bio to book a session today.

#personalbranding #contentwriting #topmate #career #content #business #contentcareer #blogwriting #writing #writer

That's why branding isn't just important, it's everything.

Are you complaining about so many things in your life?

Then this video is for you...

Are we connected on Instagram?
If not follow me → https://lnkd.in/gRWkADVP

🎯 Consistency is indeed a key to achieving goals and maintaining focus.

Are we connected on Instagram?
If not follow me → https://lnkd.in/gRWkADVP

#personalbranding #twitter #linkedinbranding #branding #ghostwriting #marketing #calls #salescalls #tweets #linkedinwriting #consistency 

The paradox of motivation:

The more you push people, the more burnt-out they become. But without motivation, nothing gets done. So, what do you do?

First, understand the theory of Self-Determination. It turns out that what motivates us the most is:

1. Autonomy - the freedom to choose how we do things
2. Mastery - the desire to get better at things we care about
3. Purpose - feeling like what we do matters

So, how do you apply this?

1. Give your team autonomy to work how they want, when they want
2. Help them master their skills through training and feedback
3. Show them how their work fits into the bigger picture, and how important it is

And here's the best part: When people are motivated by autonomy, mastery, and purpose, they're less likely to burn out. Instead, they become energized and inspired - and that's when productivity skyrockets.

So, stop pushing and start leading - with self-determination theory.
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#ghostwriting #linkedinbranding #personalbranding #contentmarketing #digitalmarketing #brandstrategy #onlinebranding #b2bmarketing #socialmediamarketing #contentcreation #thoughtleadership #professionalgrowth #networkingtips #careerdevelopment #brandawareness #marketingtips #businessbranding #brandbuilding #linkedinstrategy #socialselling

"You have to be unique, and different, and shine in your own way." - Lady Gaga

And she's right.

In highly competitive industries, personal branding is essential for career pivots.

Imagine you're a software engineer, but you want to become a UX designer.

How do you stand out from the hundreds of other applicants?

Personal branding.

Show off your design work
Post about UX on LinkedIn
Network with UX designers

But don't just blend in.

Be different.

Do something unexpected.

Write articles on "UX in software engineering".
Speak at a conference on "The intersection of UX in coding".
Create a YouTube channel reviewing UI/UX in popular apps.

Standing out isn't about being the loudest or most flamboyant person in the room.

It's about being YOU.

The unique combination of your skills, your interests and your personality.

So, be genuine, be bold and build your personal brand.

You'll never have to blend in again.

P.S.S:- If you're ready to level up your career in personal branding, book your session now with me at topmate.io

Book Here:- https://lnkd.in/g9m9ScS3
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#ghostwriting #linkedinbranding #personalbranding #contentmarketing #digitalmarketing #brandstrategy #onlinebranding #b2bmarketing #socialmediamarketing #contentcreation #thoughtleadership #professionalgrowth #networkingtips #careerdevelopment #brandawareness #marketingtips #businessbranding #brandbuilding #linkedinstrategy #socialselling

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