Hisham Abdou's Linkedin Analytics

With over 15 years of experience in sales and business development, I am a passionate and strategic leader who drives revenue growth and partnerships for Viu, a leading video streaming service in the MENA region. As the Senior Commercial Director, I am responsible for developing and implementing the commercial strategy for the AVOD business including negotiating and closing deals with advertisers, agencies, and content provider and launching major events in the MENA region. My core competencies include leading complex projects, researching market trends, connecting with key decision makers, and building long-term relationships that result in significant business impact. I have a proven track record of securing new business, launching new products, and expanding into new markets across various industries, such as media and technology. One of my key achievements at Viu was establishing the AVOD business in MENA over 10X in the first year and doubling our revenue numbers year on year. I am also a certified project leader, a chartered marketer, and a lifelong learner who seeks new challenges and opportunities to grow.