Fortum

- Leading the Nordic CRO team working with both B2C and B2B.
- A/B testing to optimize E-Com purchase flows as well as product development.
- Researching and providing insights based on both quantitative and qualitative data.

CRO Specialist

Göta Energi AB

- Stakeholder in the companys digital marketing performance
- Analyzing ecommerce sales figures
- Presenting sales figures to senior management and developing future strategies/campaigns
- Maintaining and updating the websites ecommerce profile in conjunction with other statekholders
- Creating the enviroment in which ecommerce sprints are planned and maintained

Digital Sales Specialist

Be Better Online

- Data analysis (UA/GA4) and advising clients
- Analytics implementation and troubleshooting (GTM)
- Pixels (FB, Bing, LinkedIn)
- Report building (Looker Studio, Ninjacat)

Measurement Specialist

- SEM (Google Ads, Facebook/Instagram, LinkedIn)
- Tracking/Data Analysis (Google Tag Manager, Google Analytics)
- SEO (Auditing, keyword research, optimizing copy)

Digital Growth Specialist

Connected CMS Scandinavia AB

Projektledare Google Ads & SEO

Raket Webbyrå

-	Analyzing consumer patterns on customer websites via Google Analytics.
-	Keyword research, site-auditing and following social media trends via SEMrush.
-	Creating exciting marketing campaigns for clients through Google Ads.
-	Meeting clients, understanding their SEM/SEO needs and providing solutions.
-	Holding presentations, internally and externally with clients regarding digital marketing and SEO.

SEO/SEM Analyst Intern

Wallmander & Co

My tasks at Wallmander can be categorized into the following:
- Keyword research and position tracking, social media tracking and site auditing using SEMrush.
- Ad-building and performance analysis using Google Ads and Google Analytics.
- Other general SEO related tasks such as using the Yoast SEO plugin for Wordpress.

GlobalData Plc

Source researching, data-analysis, forecasting and report writing were my main tasks at MarketLine.

Research Analyst

I work within the scope of ecommerce performance, data analysis and conversion rate optimization. 

I have previously worked with digital marketing agencies for several years and have a diverse academic and professional background. I am passionate about data analysis and making decisions based on numbers rather than hunches.

Taplio

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