Halli Gunnlaugsson's Linkedin Analytics

Accomplished marketing consultant with a proven track record of success in business development, digital transformation, marketing, and communications. Expertise in crafting compelling product narratives, developing effective international marketing campaigns, and fostering sustainable growth. I firmly believe in continuous learning and constantly adding new skills to my repertoire to stay ahead of the curve in this ever-evolving landscape. Before starting my entrepreneurial journey, I steered Software Product Marketing at Marel, a global leader in infrastructure solutions. I orchestrated cross-functional collaboration in this role, ensuring strategic alignment across leadership teams, product development, sales, service, and marketing teams worldwide. My data-driven approach to upselling was pivotal in driving annual revenue growth of US$100M-plus. Additionally, I spearheaded internal communications strategy and guided content teams in over 30 international locations. I spearheaded the company's digital transformation and content strategy initiatives using my IT management and multimedia production expertise. Driven by a passion for empowering companies to make their products resonate with customers and amplify their brand in a competitive landscape. My skillset encompasses corporate storytelling, product positioning, business development, and public speaking. As a cultural change agent, I champion diverse talent, foster thought leadership, and cultivate sustainable sales and profit growth.