Kynhood

KYN - Neighbourwood Discovery  and connectivity Platform , offering endless opportunities to discover, showcase talent and connect

Vice President - Sales and Marketing 

Peninsular Research Operation

Vice President - Sales and Marketing

VerSe Innovation

Regional Head  - Monetization ( TamilNadu , Kerala Andhra pradesh & Telangana ) 

Daily Thanthi

Chief Manager - Digital at DailyThanthi Group 

- Head Ad monetization for DailyThanthi Group Digital 

- Responsible for developing sales strategy, process, and executing it. 

- Responsible for team building, coaching, and mentoring.

- Partnered with Top Digital Agencies Nationally. Position DailyThanthi  digital assets as a leader in the news genre amongst the agency ecosystem and clients

- Partnering with the key technology stakeholders, trading desks and agencies to ensure 100% growth in programmatic revenue YoY

- Work closely with Senior management, Editorial , Ad ops & Product teams to drive results

- Responsible for driving the Revenue targets & growing YOY for the assigned regions/categories-

- C-Level interactions to scale revenue growth.

- Strong Technical Knowledge.

Senior Manager - Digital

Sun TV Network Limited

-	Managed  all Online, Digital  and Mobile  Development and  Support  for Sun Network  Groups , Dinakaran, Sun news, Kungumam, Sun Foundation and  Tamil murasu. 

-	Revamped Group Websites – www.dinakaran.com|  www.tamilmurasu.org | www.sunnewslive.in| www.kungumam.co.in

-	Increased Dinakaran.com  Website traffic  800% from previous website iteration. Increased engagement with Viewers  by 60% with FY 2012

-	Implemented Online AD Inventory   and  Raised online ads revenue from 12 lakh per year( while taking over charge)    to 3 Crores Per year for dinakaran Online Version. 

-	Successfully Launched Mobile Apps for dinakaran ( IOS and Android) , Sun News Mobile Apps 

-	Monitoring the content Team  for the website and other digital platforms, ensuring it is topical, accurate, engaging, and follows the organizations guidelines.

-	Developed a highly effective social media content, message distribution and engagement platform which diversified our brand messaging channels, increased quality web visits and lead conversions. 

-	Successful Digital Strategy and Operation Experience in Facebook, Twitter, You tube and other Social Media

-	Setup Digital Marketing l team, define objectives, performance targets and development plans..

-	Successfully handled Hacking and Cross Script Vulnerabilities and Sql Injection and many Security Threats.

Web Manager

Dinamalar

-	Designed and Developed  dinamalar.com, Dinamalarbiz.com ,smartshoppers.co.in , www.rlinstitutes.com

-	Entirely redesigned and re-branded dinamalar.com -  Tamil  Portal

-	Developed  Website from static to dynamic using ASP / Sql Server.

-	Implemented company’s biggest online advertising campaign Google Adsense , Tribal Fusion 


-	Managed a team of web developers and graphic designers in the design and implementation.

-	Created  Social Media Platform for  Group Websites.

-	Implemented Various categories  in Sub domains  Such as Temple.dinamalar.com , astrology.dinamalar.com,cinema.dinamalar.com,sports.dinamalar.com ,dinamalarbiz.com for business website,books.dinamalar.com  and much more…

Online  Technical Lead - Design and Development

thaalamradio.com

Created real-time web applications for worldtamilarweb.com and thalam fm, complex back-end management systems including content management,	e-commerce, customer relations and communication interfaces.Designed layouts and templates for various small companies	and individuals.

Web Developer

Seasoned Digital Strategist and Revenue Generation Specialist

With over two decades of experience in the dynamic realm of digital and web technology, Helped shape the future of Digital media at  a leading media organizations such as Sun network, Dailythanthi and Verse Innovations [ Dailyhunt, Josh and Public vibe].

 I bring a blend of creativity, innovation, and organizational prowess to every project I undertake. My expertise encompasses a comprehensive range of digital disciplines, including revenue generation strategies,  digital marketing, and digital transformation initiatives.

 My tech-savvy approach and deep understanding of emerging digital technologies enable me to stay ahead of the curve and leverage the latest advancements for maximum impact.

Taplio

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