Harrison McIntyre-Miller's Linkedin Analytics

Your companies newsletter goes out to 1000s of people every month, yet nobody owns it and nobody knows if it's doing its job. Marketing sends it out - company updates, product announcements, the occasional thought piece that took six rounds of approval. Sales doesn't use it. Leadership keeps asking "what's the ROI on this?" Nobody has an answer. Meanwhile, you've got thousands of contacts in your database and no systematic way to keep them engaged between "showed interest" and "ready to buy." Your marketing team is busy with campaigns, events, and content that needs to go out this week. The newsletter is nobody's priority because nobody knows what it's supposed to do. So it sits there. Generic. Inconsistent. Ignored. But it could be keeping thousands of prospects warm during 6-12 month sales cycles. Positioning your company as the obvious choice. Generating inbound conversations that make your sales team's job a hell of a lot easier. If you partner with Motif, I take ownership of your newsletter and turn it into an asset that works for both marketing and sales. My focus is making sure your companies email newsletter keeps your prospects engaged between "interested" and "ready to buy" - so your sales team spends more time closing warm conversations and less time chasing cold ones (and appreciates your marketing team just a little more). __ About me: I’m Harrison. I've spent the last 7+ years in marketing, with a focus on demand generation for both early and late-stage startups, including work at a $15B fintech unicorn. I now run Motif, a solo venture that manages newsletters for creators with over 60 million followers, Sunday Times bestselling authors, Solopreneurs with a combined LinkedIn audience of over 500K and 7-8 figure B2B companies. My approach is straightforward - understand your audience, write emails that sound like you, and let the results speak for themselves. If you want to learn how I recently helped a B2B service company generate 7-figures in potential pipeline revenue, DM me the word "INFO".