Hayden Smith's Linkedin Analytics

I’m a results-driven professional with a passion for helping tech companies refine their go-to-market strategies and build strong partnership ecosystems. I specialize in turning complex data into actionable insights, empowering executive teams to make informed decisions that fuel business growth. At HG Insights, I played a key role in leveraging data to guide strategy. My expertise lies in developing comprehensive Ideal Customer Profiles (ICPs) and Ideal Partner Profiles (IPPs), where I’m well-versed in identifying the most beneficial partners that will drive revenue growth in the markets with the largest opportunity. Additionally, I excel at building TAM/SAM/SOM analyses to target the most lucrative market opportunities. I excel at utilizing firmographic and technographic data to pinpoint high-potential markets, verticals, and individual opportunities, ensuring that businesses can capitalize on growth. Recently, I’ve been instrumental in establishing partnerships with ISVs, SIs, and agencies, collaborating closely with leadership to lay the groundwork for HG’s partnership initiatives. With a regional focus and a global mindset, I’m committed to driving results and fostering innovation in every project I undertake.