Heather Quitos, MBA's Linkedin Analytics

Hey there! I'm Heather and I've spent more than 15 years in B2B marketing. I've done it all across customer marketing, marketing ops, digital marketing, and content marketing. I consider myself a marketer with a strategic mindset and a swiss-army knife skillset. Where I feel comfortable: - Customer marketing: I've built advocacy engines from scratch, with programs hitting 40%+ engagement, 3× YoY advocate growth, and clear impact on retention. - Content marketing: I grew up wanting to be a journalist so I bring that same mindset to interviews and projects. In one role, launched a thought-leadership B2B podcast that grew subscribers 10% MoM. My content goals focus on topic quality within an SEO/GEO-focused strategy. - Marketing operations: After cutting my marketing automation chops at an award-winning HubSpot agency, I'm comfortable building workflows, lead-scoring models, and targeted nurture campaigns... all with attribution baked in, so every campaign can be measured and improved upon. In my spare time, you can catch me consulting on marketing/ops strategy with growing B2B startups, traveling to new cities and countries, and cooking in the kitchen.