Ricardo Dias's Linkedin Analytics

With over 23 years of prolific experience around the world, Ricardo stands as one of the co-founders at Adventures, a venture builder creating brands powered by celebrities & creators. Before embarking on his entrepreneurial journey, Ricardo honed his skills in the beverage industry for two decades, ascending from humble beginnings selling suds from store to store to ultimately becoming the CMO of Anheuser-Busch InBev in Brazil. His dynamic career spans various international roles, from England and Canada to China, the USA, and Mexico. Ricardo's legacy is one marked by a trailblazing spirit and a commitment to pushing the boundaries of marketing excellence. Renowned for his creative marketing prowess, Ricardo has fearlessly navigated global markets, shaping industry best practices and earning accolades such as Media Maven by Advertising Age and Branding Power Player by Billboard. His impact was further affirmed in 2015 when he was inducted into the American Advertising Federation (AAF) "Hall of Achievement." A co-author of the book "The Art of Branded Entertainment," Ricardo continues to shape the narrative of innovative marketing.