Heather Hooks's Linkedin Analytics

I’m a B2B marketing leader helping technology companies simplify messaging for complex products. In another life, I would have been an investigative journalist. Today, I’m a creative marketer and recovering salesperson. 
I'm passionate about understanding why buyers buy and hopelessly addicted to closing deals. With experience in AdTech, MarTech, and Financial Services, I map go-to-market strategies by developing deep industry expertise and strong customer relationships. 
Specialties: product marketing, thought leadership content, sales enablement, marketing operations