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With over 30 years of experience in the technology sector, I am a seasoned consultant and strategist who helps software companies and OEM/machine builders adapt and thrive in the dynamic and competitive 'as-a-service' era. Developing good solutions, whether it is a SaaS offering or predictive maintenance for connected equipment, is not the challenge. The bigger issue is monetization - developing the right business model, go-to-market strategy and organizational alignment to maximize the revenue opportunity. I have worked with clients across various industries and regions to design and implement revenue transformation strategies for cloud, SaaS, and IoT solutions. Some of the clients I worked with include Microsoft, JCI, ABB, Ericsson, Danfoss, ESAB, Schneider Electric, Olympus, BASF, Siemens, and many others. I also authored multiple white papers and articles on topics such as SaaS best practices, channel optimization, and IoT monetization. What some of my clients say: "The workshop transformed Dynisco’s vision and provided us with the tools necessary to make an impact.” - John Biagioni, President, Dynisco “The workshop will quickly surface what you don’t know. It was well worth it and I would recommend it in a heartbeat.” - Chris Palmer, Senior Manager, Advanced Technology Services, PCL “The workshop with Harald was essential for two reasons: 1) it helped us change our perception about the go-to-market approach for a cloud offering; and 2) it drove us to identify all the things you have to work on to make the switch properly”. André Brunetiere, Director for Strategy, Product Marketing and R&D, Sage Our engagements are focused, practical and result in action plan that can be executed by your team. Schedule a call to see how we can help you - www,calendly.com/hhorgen.
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