Himanshu Goswami's Linkedin Analytics

Results-driven Senior Pay-Per-Click (PPC) Analyst with over three years of hands-on experience in designing and implementing highly effective digital advertising campaigns. Passionate about leveraging the power of PPC to drive business growth and enhance online visibility. Adept at optimizing campaigns to achieve maximum ROI and consistently exceeding performance targets. Key Skills: PPC Strategy Development: Proven expertise in crafting comprehensive PPC strategies tailored to meet business objectives and exceed KPIs. Campaign Optimization: Proficient in utilizing data-driven insights to optimize ad campaigns, ensuring maximum efficiency and effectiveness. Budget Management: Demonstrated ability to manage advertising budgets efficiently, allocating resources strategically for optimal results. Keyword Research: Expertise in conducting thorough keyword research to identify high-performing keywords and enhance campaign relevance. Ad Copywriting: Skilled in crafting compelling ad copy that resonates with target audiences, driving engagement and conversion rates. Analytics and Reporting: Proficient in using analytical tools to track campaign performance, providing actionable insights and recommendations for continuous improvement. A/B Testing: Experience in conducting A/B tests to refine ad creatives, landing pages, and other elements to enhance overall campaign performance.